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Geopath Market Spotlight: Nashville

Did you know: Centennial park in Nashville is home to the only replica of the Greek Parthenon Nashville was founded on Christmas Eve, 1779. This week’s Geopath Market Spotlight focuses on the Nashville DMA. Infographics for the top DMAs and much more are available to Geopath members in their geekOUT […]

Company of the Day: Eagle Displays

Company:  Eagle Displays Markets:  California Headquarters: 419 Main Street, Suite #16, Huntington Beach, CA  92648 Phone: 877-663-2453 Eagle Displays operates 6 billboard in the Central Valley of California.  In addition to selling advertising, Eagle displays provides construction, sales and marketing services to property owners who own billboards. The company is […]

OOH Agency: Brooklyn Outdoor

This is the first in a new monthly Billboard Insider feature on agencies doing interesting things in out of home.  Today we highlight Detroit’s Brooklyn Outdoor and ask Candice Simons to talk about her favorite campaign, autonomous cars and what out of home needs to do to get a greater […]

OAAA Innovations Committee “Summer Camp”

The OAAA Innovations Committee, a group of techie and digital-savvy executives dedicated to the advancement of OOH through ground-breaking technologies, met earlier this week in Washington, DC. The group convenes each summer to discuss the latest in OOH tech trends and evaluate OAAA’s role in promotion and standardization of relevant […]

Company of the Day: Driggers Outdoor

Company: Driggers Outdoor Markets: Louisiana Headquarters: 1440 Goodwin Road, Ruston, LA  71270 Phone: 318-251-0244 Driggers Outdoor has over 100 sign locations in Louisiana stretching along I-20 as well as I-49 south from Shreveport.  The company is an operator associate of the IBOUSA.   Rodney Driggers is the company’s President. Rodney, how did you enter […]

Out of home legal: Don’t let the best become the enemy of the good.

Don’t let the best become the enemy of the good.  That’s the lesson of Lamar versus County of Los Angeles which was decided on 5/8/18  Here are the facts. In 1967 the Los Angeles County Department of Public Works granted Lamar’s predecessor a permit to construct a billboard in unincorporated […]

Choice Media fights Lubbock TX rules

KSLA reports that Choice Dynamic Media has filed a petition against Lubbock, TX over a subjective sign code.  In April, Choice applied for 5 billboards in Lubbock and was turned down because: adding a billboard may increase traffic permitting a billboard would open the floodgates to undesirable businesses like night […]

Company of the Day: Dakota Outdoor

Company: Dakota Outdoor Advertising Markets:  North Dakota, Montana Headquarters: 418 E. Rosser Av, Suite 101, Bismark, ND  58501 Phone: 701-590-0992 Dakota outdoor advertising operates static and digital billboards in North Dakota and Eastern Montana.  The company uses Daktronics digital billboards.  The company’s markets include: Alexander, ND Bismark, ND Dickinson, ND Mandan, ND Minot, […]

Comstor installing 1st digital billboard

Insider is running a series on one independent out of home company’s experience installing its first digital billboard.  This article will talk about pre-permitting and vendor selection.  Future articles will talk about the installation and post-install sales. Comstor Outdoor owns over 400 faces in Ohio and Indiana.  The company is […]

Out of the Office: Nancy Fletcher

Always on the look out for the latest out of home displays, OAAA President Nancy Fletcher and her husband Ron zip around Washington DC on a Vespa, including to church on Sundays.