Billboard Insider is running an interview series with Fairmount Outdoor President Billy Tolson. Billy has talked about finding his way from child acting to the out of home industry and what makes a good billboard lease. Today he talks about his California murals business. How did you enter the California […]
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Two-thirds of Billboard Insider Readers Accept Percentage Leases
Last week we polled Billboard Insider readers as to whether they accept percentage leases where the landlord’s rent is a percent of the revenues generated by a billboard. Two-thirds of our readers accept percentage leases. Here are the poll results. To learn more about percentage leases see Pros and Cons […]
Borrell’s New Forecast Shows Digital Advertising Growing Faster
Borrell Associates has released a new advertising report. We asked Gordon Borrell what it means for the out of home industry and he said this: “Out of Home continues to defy the gravity that other forms of traditional media have been suffering. It’s been a remarkable performer, both on the […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Trans-Ad Outdoor
Company: Trans-Ad Outdoor Markets: Connecticut Address: 13 Pond View Terrace, Branford, Connecticut 06405 Email: info@transadoutdoor.com Phone: 860-266-7598 Trans Ad operates a transit advertising business in Connecticut. The company was founded in 2003 and operates the business across 8 counties in central and southern Connecticut. Alan and Cindy Watson are the […]
Rothfelder & Falick on Billboard Law – Available in Softback
Rothfelder & Falick set out to provide the industry with one source for all aspects of Billboard Law. This book does just that. There are 300 pages of summary and articles broken into seven sections including: FIRST AMENDMENT CHALLENGES AND CONTENT BASED SIGN CODES WHAT THE OPERATOR CAN DISPLAY […]
Billboard Insider Classifieds October 31, 2026
We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
The Ultimate Out of Home Sales Guide – We Have Books in Stock!
Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in soft back! We just received our new printing. If you are interested in a soft cover copy, send an email to info@billboardinsider.com and provide the following information. We will […]
Order Your eBook of Our Guide to Leases, Easements and Real Estate!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Sons in the Shadow: Surviving The Family Business As A Son Of The Boss
Click on this LINK to purchase a copy of this terrific book!






















