Lawmakers in Louisiana overwhelmingly defeated an anti-billboard proposal (14-to-3). Insider breaks down the three-hour hearing in Baton Rouge at the State House Transportation Committee, to share what worked. Background In Louisiana, the trucking/logging industries blame lawsuits and trial lawyers for inflating insurance rates. Frustrated truckers and loggers took aim at billboards, […]
The folks at Kantar have been studying cannabis advertising from January 1, 2017 to the end of 2018. Here are some highlights from Kantar’s research. US Marijuana advertising increased by $678,000 (24%) to $4.2 million from 2017 to 2018. 84% of the marijuana ad spend went to out of home […]
On Tuesday Insider ran an article by Paul Wright on a Pennsylvania Commonwealth Court ruling that billboard lease income could be considered when estimating the taxable value of land. This is a big issue for operators because landlords will be more reluctant to allow billboards on their property if a […]
This Baton Rouge newspaper headline says it all: House Concurrent Resolution 4, a draconian proposal to limit billboards in Louisiana, was defeated in a Louisiana State House committee by a vote of 14-3. House resolution 4 had provisions to: Limit the number of Louisiana billboards to 7,000 Prohibit the conversion […]
Metro West Daily News reports that Framingham, Massachusetts Planning Board voted 4-1 to permit Volta to install six electric vehicle charging stations which will be financed via advertising on the station. Volta is active in 20 communities across the US. Insider’s take: Expect to see more of this as cities […]
Lamar has moved fast to respond to draconian legislation impacting billboards in Louisiana with a Freedom to Advertise website, a fact sheet which counters the myths used by the legislation’s sponsors, a media statement and a letter from Sean Reilly to the legislature. Lamar shows us how to respond to […]
Two Louisiana Legislators are on the warpath against billboards. Rep Jack McFarland has introduced House Concurrent Resolution 4 in the Louisiana legislature to: Limit the number of billboards to 7,000 in the state Prohibit the conversion of any static billboards to digital billboards. Increase billboard licensing fees from $25/year to […]
Billboard Insider reported yesterday on the Texas House Transportation Committee hearing on HB 3368 seeking to establish a 42.5’ maximum height on new billboards. I attended the hearing, and testified on behalf of several clients that the proposed legislation should be rejected as unconstitutional. Here’s the backstory. Prior to the […]
The Philly Inquirer writes that Thaddeus Bartkowski’s Catalyst Media wants to build a 10,000 square foot emergency services station for Bensalem Township in Bucks County, Pennsylvania. Catalyst expect to pay for the project with a $1.43 million state grant and advertising on digital signs which will be erected on the […]
Texomas reports that a group of Texas lawmakers have proposed legislation capping the maximum height for billboards at 42.5 feet. In February 2019 the Texas Transportation Commission ruled that billboards can be raised up to 85 feet starting in September. The legislation is in a house committee. Unlike most pieces […]
