LAS VEGAS (June 20, 2024) – Sphere Entertainment Co. (NYSE: SPHR) announced today that Sphere will celebrate the one-year anniversary of the Exosphere’s first illumination on July 4th with an all-new Exosphere content and audio experience – the “Sphere Fourth of July Celebration” presented by Verizon. The Sphere Fourth of July Celebration […]
Digital Signs
What Daktronics Financials Say About the Digital Billboard Market
If you want to understand the digital billboard market you need to follow Daktronics commercial division which includes roadside digital billboards and spectaculars. Daktronics released 4Q FY 24 earnings last week. Consolidated revenue and orders were up 3% and 15%, respectively for 4Q FY 24, but commercial sales and commercial […]
A European Billboard Idea for the US?
California out of home attorney Marnie Christine Cody Ware couldn’t help noticing some spectacular digital billboards on a recent trip to Milan. She shares this with Billboard Insider. Here in Los Angeles, only non-digital off-site signs are allowed on temporary construction walls, and they can’t exceed 250 sf, nor 8 […]
STRATACACHE Announces Acquisition of OOH Specialist Dot2Dot Communications
DAYTON, OHIO, US—June 5, 2024—STRATACACHE today announced the acquisition of digital signage and out of home specialist Dot2Dot Communications, based in Ontario, Canada. Dot2Dot is a digital signage integration specialist and strategic partner of Scala, part of the STRATACACHE family of digital signage companies. The acquisition extends STRATACACHE’s global […]
Branded Cities Launches New LA Digital Spectacular
New York, NY– June 3, 2024 – Branded Cities, North America’s premier Out-of-Home and iconic media company, announced today an exclusive agreement with Jamison Properties to represent and sell advertising campaigns on a digital spectacular located at Opus, a luxury high-rise residential and commercial complex on Wilshire Boulevard. At over […]
Blip’s Chad Smith: Blip pays faster than anyone in the industry
Blip | Adkom VP of Supply Chad Smith sent Billboard Insider an email after reading the results of Billboard Insider’s reader poll on automated sales platforms: I wanted to respond to a couple points from your poll. Blip pays faster than anyone in the industry. We pay the following month […]
Vistar’s Provenzano to Address WOOH Hong Kong Congress
Vistar co-founder and CEO Michael Provenzano will discuss the potential for Out of Home to go beyond local audiences and mine significant revenue opportunities on an international scale at the World Out of home Organization Global Congress in Hong Kong from June 5-7. He will provide a comprehensive guide to […]
Intersection to Manage Lyft Taxi Tops in New York City
New York, NY – May 20, 2024 – Intersection, an experience-driven out-of-home media and technology company, today announced a partnership with Lyft, to manage advertising sales for their fleet of digital taxi tops on Yellow Cabs in New York City. The addition of Lyft’s digital taxi top fleet adds to […]
Hivestack launches “Green Curated” DOOH Product
New York & Tel Aviv- May 15, 2024 – Perion Network Ltd. (NASDAQ and TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, announced today the launch of Hivestack’s ‘Green Curated Deals’ innovative solution for DOOH on a global scale. Powered by Scope3 emissions […]
Media Resources Announces eQVISION™ Digital Billboards
Media Resources is pleased to announce the launch of its new product line, eQVISION™ Digital Billboard, demonstrating the company’s ongoing dedication to innovation in billboards. The breakthrough design of the eQVISION™ product line provides equivalent optical performance to viewers while consuming less than 50% of the electricity compared to the […]