Daktronics will supply several hundred screens for Ströer’s Public Video Roadside Network this year BROOKINGS, S.D. – Jan. 17, 2022 – As Ströer continues to bring digital signage to cities across Germany, they also continue a long-standing partnership with Daktronics to manufacture and deliver their LED displays. Previously, Daktronics has […]
Digital Signs
Raydiant Acquires AI Tool for Digital Out of Home
AMSTERDAM – January 13, 2022 – San Francisco-based Raydiant, a leading in-location experience management platform, today announced it has acquired Sightcorp, a spinoff company from the University of Amsterdam that provides state-of-the-art, proprietary AI-powered audience intelligence for digital signage, digital out-of-home (DOOH) media, and in-store analytics. Raydiant and Sightcorp will […]
Formetco Partners with SignBird to Offer State of the Art Marketing Resource
January 12, 2022 Duluth, GA – Formetco, an innovative out of home advertising manufacturer for half a century is transforming the industry once again by partnering with SignBird to provide brand new state-of-the-art marketing resources to every billboard customer. SignBird produces breathtaking and eye-catching drone photography and videography, approach footage, […]
Intersection Hires Amalfi as VP National Sales
Vince Amalfi has been hired by Intersection, an experience-driven OOH media and technology company, as the Vice President of National Sales. He is based out of Los Angeles and will oversee Intersection’s national sales organization across its LA, San Francisco, Portland, Seattle, Chicago, Minneapolis, Austin and Dallas markets as it […]
On-Premise Media is Bigger Than Digital Out of Home
By Solomon Partners, Marketing & Media / Tech Services Team Advertising spend continues to generate billions in revenue – in 2022, U.S. advertising spend is projected to exceed $305 billion on various forms of advertising or media channels, including television, radio, digital and online, and out of home. Historically, the […]
LED Truck Media Enters Atlanta
ATLANTA – LED Truck Media, a digital mobile billboard agency, has expanded to Atlanta, marking another major U.S. city now served by the company’s digital billboard trucks that take advertising messages to where people are. LED Truck Media CEO Jonnathan Trilleras said adding Atlanta to a national footprint that now […]
The OOH Company Behind the Times Square New Years Eve Ball Drop
Press Release by Tiger Party The Times Square Ball Drop countdown is not only a major global attraction but also a New Year’s tradition. Thousands of people buy tickets for the New Year Eve’s Ball Drop party, and millions watch it live on TV and online. Most spectators take it […]
61% of Senior Ad Execs Think Digital OOH Best Way to Reach Young Consumers
Miami Beach, FL / December 21, 2021– New research from Alfi (NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 61% of senior advertising executives strongly believe Digital out of Home (DOOH) advertising is the most effective way to reach young, consumers who are tech-savvy, highly social, and on-the-go, therefore […]
Media Resources Partners with HD Distributing to Distribute Vision IQ TruView LED Technology
OAKVILLE, Ontario – December 15, 2021 – ( Newswire.com ) HD Distributing, a leading distributor of Audio Visual equipment in North America, has announced that they will be partnering with Media Resources Inc., to provide their TruView LED Flip-Chip technology to the ProAV channel. “We are happy to offer our leading-edge technology […]
Collin Huber on what to ask when you buy or replace a digital billboard
Today’s podcast guest is Collin Huber, Out of Home Advertising Market Manager for Daktronics. Collin talks about what to ask when you buy or replace a digital billboard and why mils matter. Here are the highlights What are some questions digital billboard buyers overlook? From a product perspective it’s important […]