ATLANTA – LED Truck Media, a digital mobile billboard agency, has expanded to Atlanta, marking another major U.S. city now served by the company’s digital billboard trucks that take advertising messages to where people are. LED Truck Media CEO Jonnathan Trilleras said adding Atlanta to a national footprint that now […]
Digital Signs
The OOH Company Behind the Times Square New Years Eve Ball Drop
Press Release by Tiger Party The Times Square Ball Drop countdown is not only a major global attraction but also a New Year’s tradition. Thousands of people buy tickets for the New Year Eve’s Ball Drop party, and millions watch it live on TV and online. Most spectators take it […]
61% of Senior Ad Execs Think Digital OOH Best Way to Reach Young Consumers
Miami Beach, FL / December 21, 2021– New research from Alfi (NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 61% of senior advertising executives strongly believe Digital out of Home (DOOH) advertising is the most effective way to reach young, consumers who are tech-savvy, highly social, and on-the-go, therefore […]
Media Resources Partners with HD Distributing to Distribute Vision IQ TruView LED Technology
OAKVILLE, Ontario – December 15, 2021 – ( Newswire.com ) HD Distributing, a leading distributor of Audio Visual equipment in North America, has announced that they will be partnering with Media Resources Inc., to provide their TruView LED Flip-Chip technology to the ProAV channel. “We are happy to offer our leading-edge technology […]
Collin Huber on what to ask when you buy or replace a digital billboard
Today’s podcast guest is Collin Huber, Out of Home Advertising Market Manager for Daktronics. Collin talks about what to ask when you buy or replace a digital billboard and why mils matter. Here are the highlights What are some questions digital billboard buyers overlook? From a product perspective it’s important […]
Lamar Installs Overhead Digitals at Indy Airport
Baton Rouge, LA – December 2, 2021 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, today launched a new Overhead Digital Network at Indianapolis International Airport (IND) as part of its planned, high-impact upgrade of digital displays. Lamar was awarded the advertising […]
Daktronics Promotes Josh Francois Into Spectaculars Director Role
Restructure of the company’s Spectaculars division delivers better coverage for customers BROOKINGS, S.D. – Dec. 1, 2021 – As video display systems continue to grow in complexity and variety of projects in the United States, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has promoted Josh Francois into the role of managing […]
Uber Selects Vistar as Programmatic Partner
NEW YORK, NY (December 2, 2021) — Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH), today announced that it has been selected by Uber OOH, Uber’s digital cartop advertising network, as a new programmatic partner. Uber OOH will leverage the Vistar supply-side platform (SSP) to […]
Catalina and GSTV Partner to Measure DOOH Ad impact
ST. PETERSBURG, FL, Dec. 1, 2021 – Leading shopper intelligence and omni-channel media provider Catalina and GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, have formed a strategic partnership to make GSTV an integral part of more retailers’ and […]
Photograph Digital Signs Like a Pro
With permission from Daktronics. LED displays are difficult to capture in a photo. A few simple adjustments to your process or camera settings can help you capture a breathtaking photo. Getting a high-quality photo of a digital display can be tricky. But, showing off all your digital assets is worth […]