Digital Signs

Using DOOH To Address Industry Disruptions

  By Julia Cramer, Adomni Content Specialist Synopsis: Advertisers and agencies can control their messaging, placements, and creativity to alleviate unprecedented obstacles while creating more relevant ads that capture attention and drive more remarkable results.  The onset of the coronavirus pandemic caused rapid and significant changes to the world economy, […]

Chenault Saunders and Prentiss Nelson on the Atlanta Sign and Future Growth

On yesterday’s Billboard Insider podcast Black Media Execs Chenault Saunders and Prentiss Nelson talked about their iconic Atlanta sign and future growth. You expanded into Atlanta in 2019 with the purchase of the 30′ by 100′ Atlanta sign in Atlanta’s sign district.  Talk about that. We had an opportunity to […]

Adstanding Launches to Give the Power to Buy DOOH Media Programatically at Scale and with Ease

Focused exclusively on DOOH planning and buying, Adstanding launches today to connect advertisers with high-quality DOOH inventory across North America With the goal of providing brand marketers and media buyers the easiest and quickest route to buying and launching creative, Atedra, a leading global provider of digital advertising solutions, announced the […]

Intersection Adds 5,500 Screens to Broadsign Programmatic Network

Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs New York, New York and Montreal, Canada– June 28, 2022 – Brands and media buying agencies around the world can now easily plan and execute ad campaigns on Intersection’s premium digital out-of-home […]

Sheri Ham Says Digital OOH is More Than the Top of the Marketing Funnel

Sheri Ham is the Vice President of Programmatic Partnerships and Sales for Intersection. She began her career with the digital team of WIRED Magazine, and she developed her interest and focus in programmatic over the last 10 years. Prior to joining Intersection in March of 2021, Ham held leadership roles […]

Smartify and Samsung Launch Small Business Digital OOH Platform

Vienna, VA, June 21, 2022 –Smartify Media, a digital out of home and in-retail digital advertising platform, today announced the launch of Small Business Revenue+, a program that enables any business with store windows – from bodegas to liquor stores to gyms –to immediately start realizing an incremental and recurring […]

Outdoor Solutions Group Launches NY Ferry digitals.

Outdoor Solutions Group is proud to announce a digital technology evolution within the New York Waterway ferry system’s advertising program. Within the iconic NY Waterway ferry terminals and ferries, the new digital network media opportunity provides advertisers eye-level dynamic digital canvases to reach their target audiences of thousands of people […]

Grocery TV Adds 2,600 Southeastern Grocers Screen

Grocery TV, the largest digital advertising network in U.S. grocery, today announced it is adding 2,600 point-of-sale displays to its network through a new partnership with one of the largest conventional supermarket companies in the U.S.— which includes prominent regional brands Fresco y Más, Harveys Supermarket, and Winn-Dixie stores. “SEG […]

Clear Channel Airports Adds Digital Advertising to Signature Flight Terminals

New York, NY – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), and the nation’s leading airport media provider, announced today a new state of the art digital out of home advertising program is available across the top tier private aviation […]

SNA Upgrades Huntington Beach Sign for Big Outdoor

HUNTINGTON BEACH, CA—Premier out-of-home (OOH) media company BIG Outdoor recently upgraded an outdated LED video wall at Pacific City with EMPIRE™ Exterior LED display technology from SNA Displays. Pacific City is an open-air lifestyle, shopping, dining, and entertainment destination across the Pacific Coast Highway from the iconic Huntington Beach Pier […]