Vienna, VA, August 16, 2022 –Smartify Media, a digital out of home and in-retail digital advertising platform, today announced that it will be providing inventory for the running of PSAs in support of HIAS, a global refugee organization, across its media network. The PSAs, appealing for donations to aid refugees […]
Today, the Port Authority of New York and New Jersey and Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) announced new, world-class digital media infrastructure at the region’s airports, including the unveiling of a transformative, new all-digital media network as part of […]
SAN FRANCISCO–(BUSINESS WIRE)– Volta Inc. (NYSE: VLTA) (“Volta”), an industry-leading electric vehicle (“EV”) charging and media company, announced today that the Volta Media™ Network has exceeded one billion monthly impressions in the United States.1 This milestone comes less than nine months after Volta formally launched its media network with 618 million monthly impressions. Volta’s ability […]
By Julia Cramer, Adomni Content Specialist Women make up more than half of the US population and control over 80% of consumer spending. However, these statistics do not reflect the ads we see daily, with research showing that men are almost 40% more likely than women to be featured prominently […]
Insider had noticed a recent article that asked the question, Is the climate cost of digital billboards too high to justify? With heat waves hitting major portions of the country, conversations related to the climate are bound to come up concerning digital boards. To get an update on the […]
A Billboard Insider reader asks: “Do you have any articles or research on when to do digital versus static?” Billboard Insider asked Formetco’s Director of Digital Sales Britt McConnell to comment and he said this… There are many factors to consider when determining if a digital or static is best. […]
DANVILLE, Ill. – July 26, 2022 – H.I.G. Capital (“H.I.G.”), a leading global alternative investment firm with $50 billion of equity capital under management, is pleased to announce that one of its affiliates has completed the acquisition of Watchfire Signs, LLC (“Watchfire” or the “Company”). Headquartered in Danville, Ill., Watchfire […]
To get the story behind today’s announcement that H.I.G. purchased the Watchfire Signs, Billboard Insider reached out of H.I.G. with some questions. Who are the H.I.G principals who will be active in the investment? Ryan Kaplan, Managing Director, and David Miller, Principal, will be engaged with Watchfire. What intrigued H.I.G […]
SAN FRANCISCO, CA (July 21, 2022) – Volta Inc. (NYSE: VLTA), an industry-leading electric vehicle (“EV”) charging network powering vehicles and commerce, today announced its partnership with the City of Hoboken to install 25 conveniently located public EV charging stalls for the City’s residents, annual visitors, and commuters over the […]
NEW YORK – July 21, 2022 – High-impact inventory from Intersection is now available for purchase via the supply-side platform (SSP) from Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH). From LinkNYC to digital urban panels and digital bus shelters, Intersection’s high-impact media is strategically […]
