Melbourne, 16 October 2024 Europe’s leading OOH infrastructure owner in first-of-a-kind agreement with Alliance Outdoor Media Group Wildstone has entered into an agreement to fund two new digital spectacular sites in Melbourne’s outer suburbs for billboard media provider Alliance Outdoor Media Group. The agreement is the first signed by Wildstone […]
New York, NY – October 15, 2024 – Screenverse, a leader in programmatic digital out-of-home (DOOH) , today announced a partnership with GPO Vallas to integrate SOMO, the largest digital taxi top network in New York City, into its growing portfolio of DOOH inventory. Through this partnership, Screenverse gains […]
Toronto, Canada – October 9, 2024 – Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced that JOLT, an innovative global OOH/Electric Vehicle (EV) charging network, has partnered with Vistar to further power their advertising operations. The expanded partnership enhances JOLT’s advertising operations across […]
Global pop sensation Dua Lipa, in collaboration with Live Nation and Visual Feeder, is pushing the boundaries of digital Out-of-Home (OOH) advertising in with a new digital window-scape campaign to promote her upcoming “Radical Optimism” tour. The campaign objective turns strategically selected unused retail windows into vibrant, immersive displays designed […]
New York, NY – The Out of Home Advertising Association of America (OAAA) today announced the launch of its latest awareness campaign aimed at increasing consideration for Programmatic Out of Home (OOH) advertising. The campaign, centered around AdExchanger’s prestigious Programmatic I/O event at the Marriott Marquis Times Square from September […]
NEW YORK – September 23, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, announced today additional speakers for the annual DPAA Global Summit. Leading execs from brands and agencies will take the stage […]
NEW YORK – September 17, 2024 – Captivate, North America’s leading digital video network that delivers 100% viewable, fraud-free, brand-safe media in top office towers and luxury residential properties, is thrilled to announce a strategic partnership with Adelaide, a pioneer in attention metrics for advertising. This collaboration will enable Captivate […]
NYC, US, 17 September 2024 – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, released its annual research into the programmatic DOOH (prDOOH) market. The findings show the US has strong adoption of prDOOH, with programmatic accounting for almost one third (29%) of campaigns in […]
New York — September 18, 2024 — Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, and digital […]
Incite Digital Displays has partnered with digital display manufacturer ChainZone Technology. To expand its turnkey project provisioning in tandem with ChainZone’s revolutionary optical Lense on Board (LOB), developed for large digital display deployments. The patented LOB technology is the next evolution in digital displays. The features and benefits are enhanced […]
