Digital Signs

Strength in Partnership: North Star Media Partners and Formetco Grow Together

In today’s Out of Home (OOH) market, technology matters, but partnerships drive success. That’s the story of North Star Media Partners and Formetco, a collaboration rooted in trust, service, and shared vision. For Chuck Bolkcom, founder of North Star Media Partners, aligning exclusively with Formetco and his sales rep, Bobby […]

Heritage Outdoor Adds Times Square Displays

NEW YORK, NY – Sept. 10, 2025 — A once-static block in the heart of Times Square has been reborn as a dynamic brand showcase thanks to Heritage Outdoor Media (Heritage), whose bold vision and expert execution transformed outdated signage on two neighboring buildings into one of the most commanding […]

Ballyhoo Media Launches Premium 97-Screen Digital Network Across San Francisco Bay Ferry

San Francisco, CA; Ballyhoo Media, the nation’s leading waterway media company, announces the launch of its new digital ad network across the San Francisco Bay Ferry fleet, featuring 97 new 55” 4K glare-free commercial Samsung displays. With programmatic capabilities and real-time measurement and attribution, this network represents the most advanced […]

BIG OUTDOOR Wins RFP to Develop Largest Digital Display in Downtown Los Angeles

  BIG OUTDOOR has been selected to re-imagine Downtown LA’s most high-profile advertising location into the largest and most advanced digital display in the area – the Circa Digital Spectacular. Launching in early 2026, this transformative redevelopment will enhance an already incredible asset into a seamless, architecturally integrated 20,000 sq […]

Chad Smith Says OOH Needs Better Collaboration

By Chad Smith, VP Supply, Blip Billboards Whether you run a single board or 10,000, you’ve likely felt it: the pace is faster, the expectations are higher, and the margin for error is tighter. And yet, too often, we’re still playing from a handbook written for another era. The out-of-home […]

Spotlight Outdoor to Launch Strip LED Network this Fall

LAS VEGAS (August 19, 2025) – Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, announces the upcoming launch of the Vegas Strip Tower Network, a first-of-its-kind, fully connected digital communications system situated along the world-famous Las Vegas Boulevard. Designed not only for […]

Shell Shuts down Volta

What might have been is not what is.  Remember Volta, the electric charging station manufacturer which was going to support itself with programmatically placed out of home ads?  Volta went public in 2021 with a $2 billion valuation and then cratered as ad revenue trailed projections.  Shell bought Volta for […]

Kevani Debuts Pair of Digital Displays on LA Freeways

WHAT: KEVANI, a leading innovator in out of home (OOH) media, announces the debut of DTLA Pairing – a striking pair of architecturally refined, digital synchronized displays spanning Interstates 10 and 110 in Downtown Los Angeles. The high-resolution 10mm pitch displays add more than 12,000 square feet of premium digital […]

Movia Goes Programmatic with Digital Mobile Billboards Worldwide

Movia, the moving media market trailblazer, is at it again! Recently launching Digital Mobile Billboards Worldwide Programatically. After completing a successful first campaign with Audible, GroupM, and Perion (formerly Hivestack), the network is officially available to all OOH marketers. With Mobilytics providing audience measurement and attribution studies for 70% of Digital Mobile Billboards Worldwide, the team has […]

When is an Ordinance Not an Ordinance

In Fort Collins, Colorado, Colorado State University is moving forward with erecting electronic billboards around its campus. Fort Collins has a longstanding ordinance that prohibits such signage from being in the community as a way of trying to keep the city both visually appealing and uniform throughout. However, Colorado State […]