New York, NY (Oct. 9, 2025) – GroundTruth, the ad platform trusted by brands and agencies to turn real-world behavior into real business results, today announced the launch of its Digital Out-of-Home (DOOH) solution. Powered by a robust integration with Place Exchange, the leading independent supply-side platform (SSP) for programmatic […]
New York, NY-October 9, 2025 – Today, Screenverse announced the acquisition of key technology assets from Perpetual Media, strengthening its ability to unlock scaled video monetization for digital out-of-home (DOOH) networks. The move reinforces Screenverse’s commitment to advancing video-first solutions and enabling enterprise partners to maximize the value of their […]
Formetco’s 1-year labor and 10-year parts warranty is just the beginning—our products and relationships are built to last well beyond. At Formetco, we’ve always believed that when a customer chooses us, they become family. That’s not a slogan—it’s the culture we live by. Few partnerships embody that more clearly than […]
NEW YORK, October 6, 2025 – Cognitiv, the leading advanced performance partner powered by deep learning, today launched a multi-platform brand campaign, Meet Edna, announced at Advertising Week New York. Meet Edna was created to reflect how deep learning helps brands reach both tried and true, and untapped, overlooked audiences […]
We recently became aware of Helmski Pressure Washing, that has found a novel way to clean the face of a digital billboard. Since sometimes pictures are worth more than words, lets start with the video. Mike Helm, who has been in the OOH industry for over 20 years working for […]
Smart Outdoor, a leading digital out-of-home (DOOH) operator, has announced a new partnership with Lucit, the US-based dynamic creative platform. The collaboration makes Smart Outdoor the first UK operator to adopt Lucit, reinforcing its position as a data-driven business focused on pushing the boundaries of DOOH innovation. Lucit enables advertisers […]
Vancouver City Council provided the green light to Astral Out-of-Home Bell Media and the building owner to install the screen on the rooftop of the one-story restaurant building at 897 Granville St. City Council initially considered this proposal by Outfront Media Canadian Assets in October 2023, but sent it back […]
Daktronics announced their 1st quarter earning for fiscal 2026. Here are some highlights from their press releases. Fiscal Q1 2026 financial highlights include: Net income for the quarter of $16.5 million, compared to net loss of $4.9 million for the first quarter of fiscal 2025 Operating income increased to $23.3 […]
In today’s Out of Home (OOH) market, technology matters, but partnerships drive success. That’s the story of North Star Media Partners and Formetco, a collaboration rooted in trust, service, and shared vision. For Chuck Bolkcom, founder of North Star Media Partners, aligning exclusively with Formetco and his sales rep, Bobby […]
NEW YORK, NY – Sept. 10, 2025 — A once-static block in the heart of Times Square has been reborn as a dynamic brand showcase thanks to Heritage Outdoor Media (Heritage), whose bold vision and expert execution transformed outdated signage on two neighboring buildings into one of the most commanding […]
