On last week’s OAAA roundtable OUTFRONT CMO Jodi Senese highlighted how the Absolut campaign which is running on OUTFRONT digital billboards in Detroit and Philadelphia takes advantage of the flexibility and targeting of digital billboards. I saw something today actually that I thought was pretty cool. Absolut has digital billboards […]
In September Vita Coco launched a billboard contest to let recent graduates and aspiring designers compete to design a billboard. The winning designer was awarded a job as a junior designer with Vita Coco. The company had some fun with the award while running the award announcement in Times Square. [wpforms […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Some Halloween Artwork that Insider saw from a few of our friends. Stay safe and have fun. [wpforms id=”9787″] Paid Advertisement
New York, NY, October 28, 2020 — Artsy, the largest online marketplace for buying and selling fine art by leading artists, is thrilled to announce an ongoing partnership with OUTFRONT Media, one of the largest out of home media companies in North America. The first activation launches on National First […]
In an era of increased polarization and negativity we need to celebrate the work that OAAA and Pass It On are doing to highlight heroes and encourage people with positive messages. Insider talked with Gary Dixon at The Foundation for a Better Life which produces the Pass It On campaign. […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork provided by Billboard Insider using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. […]
Longmont, CO – When Adams Outdoor Advertising and the Out of Home Advertising Association of America (OAAA) decided to collaborate on an ad campaign to support EARTHDAY.ORG, it was only natural to print bulletins on smog-absorbing materials available from Circle Graphics. The campaign, Nature’s Essential Workers, features plants and animals […]
New York, NY (October 19, 2020) – New non-profit, NYCNext isn’t the first to denounce false narratives speculating that New York would not survive the pandemic, but it might be the loudest. Their inaugural campaign, created by Dumbo-based creative agency Our Man In Havana, sets out to remind New Yorkers […]
Baton Rouge, LA – October 19, 2020 – In support of the effort to end human trafficking, Lamar Advertising Company (Nasdaq: LAMR), one of the largest outdoor advertising companies in the world, has teamed up with A21, a global anti-human trafficking nonprofit with the mission to abolish modern-day slavery, and […]
