By Leanna McGuire, Director of Marketing, Huntington Billboards Several months ago, Henri Edda Stratton contacted Huntington Billboard Company about posting a billboard, seeking a kidney donor for her husband Bill. According to the National Kidney Foundation, it takes an average of 3-5 years to find a matching donor and even […]
WASHINGTON D.C. (May 17, 2021) – The Out of Home Advertising Association of America (OAAA) today announced the 80th Annual OBIE Award Winners. The OBIE Awards are the out of home (OOH) advertising industry’s oldest and most prestigious honors for creative excellence in out of home advertising design. OAAA presented […]
By Chase Taake, Content Editor at SignBird Videos are an important part of selling billboard space to advertisers. In a video, an advertiser can truly get a sense of what they are about to purchase. Advertisers can see the traffic, exactly what the location looks like, important features like nearby […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Madhappy’s OOH Campaign Displays Positive, Eye-catching Content To Raise Awareness of Mental Health For The Month Of May NEW YORK, May 11, 2022 /PRNewswire/ — OUTFRONT Media Inc. (NYSE:OUT) recognizes Mental Health Awareness Month in partnership with mental health-focused clothing brand Madhappy, to debut their first spatial OOH campaign […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
By Liv Brown, Camel City Posters National Accounts Director About a year ago, an out of home campaign began in Texas that would honor Veteran’s while helping support the planned National Mounted Warrior Museum in Fort Hood, TX. Honor a Vet, Buy a Brick was born. Through the support […]
By Gary Bamesberger, Co-Founder, FotoFetch The need for photos is going up as the number of faces and the expanding types of OOH delivery methods are pushing for a way to get photos the old system cannot support. And the demand for quality shots, such as Approach and Glamour Shots […]
A Bonita Springs, Florida man rented 7 billboard faces from Carter Outdoor to celebrate his 25th anniversary. Billboard Insider hears that Lamar Advertising Fort Myers was involved. Lamar designed the creative for Mitch Gilbert and had 3 of the units in the initial campaign. You can watch the video […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
