Nice post at on Clear Channel Outdoor’s iHeartBillboards page about using billboards to celebrate brand anniversaries. Have you asked some of the older businesses in your communities if they want to use billboards to celebrate an anniversary? Paid Advertisement
Creative
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Melody Roberts of Out […]
TEXT AND DRIVE?
Insider just saw a post from Global News in Canada that might be worth some conversation. A billboard in Toronto along the Gardiner Expressway is drawing attention from motorists because of its message telling them to “text and drive.” The billboard says it is put up by Wathan Funeral Homes , but Wathan is not a […]
Envision on Billboard Design
This week’s billboard design tips come from an Envision Creative Group post called “5 Best Practices for a Memorable billboard Design”. Keep it simple. Design for someone traveling 70 miles an hour. Make it memorable. Use a surprising or dramatic picture or 3d prop. Present a call to action. Think […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using a scale of 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Melody Roberts of Out […]
Design Tips From Billboard Connection
This week’s design tips from from a Billboard Connection article called Billboard Design Tips You Really Need to Know. Simplicity rules. Photo, benefit-laden-emotionally-charged headline, logo and contact info Use high contrast colors. Forget fancy fonts and AVOID ALL CAPS BECAUSE THEY ARE HARD TO READ. Use big fonts. Minimum type […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Melody Roberts of […]
14 Foot Baseball Player Stolen From Billboard
You know a billboard has been noticed when it attracts pranksters. We’ve written before about this Lamar Kansas City Royals billboard which includes a 14 foot foam player. KSHB reports that last Wednesday night vandals cut five bolts and removed the 150 pound, $7,500, foam player from the board. The […]
Brilliant Billboards
HubSpot has an article talking about the positive evolution of billboards as an advertising medium. They go on to say that new technologies and an inventive way of approaching how to use OOH advertising have resulted in examples of advertising that defy any negative feedback directed towards billboards. They provide seven examples […]
Rate This Board By Out of Home Creative
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 5 Great 4 Very Good 3 Average 2 Below Average 1 Poor Then the designer talks about what they may have done differently for outdoor advertising. Melody Roberts of Out of […]
