Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
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Happy Thanksgiving from Billboard Insider
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for. To OUTFRONT’s Shelli Bergren for being our first newsletter subscriber. To Joe White at Huntington Billboards for being our most recent newsletter subscriber. That makes 3,318! To 72 Lamar Advertising employees for being our […]
How AI Could Impact the Advertising Landscape
By Mark Boidman, Partner, Solomon Partners Artificial Intelligence (AI) is transforming the world of advertising. With the increasing use of AI, media is undergoing a transformation in terms of advertising content, placement, and effectiveness. The global market for AI in advertising is expected to reach more than $100 billion by […]
Legacy Outdoor Buys 361 Faces in Arkansas and Missouri
Legacy Outdoor Advertising is very excited to have completed the acquisition of 361 out of home faces in Northeast Arkansas and Southern Missouri from American Outdoor Advertising, Inc and American Billboards, LLC. Billboard Insider talked with Legacy’s CEO Mark S Liljehorn about the transaction. Tell us about what you bought […]
US Billboard Revenues Flat, Place Based & Transit are Recovering
Last week the OAAA announced that US out of home revenues increased 1.1% in the third quarter of 2023. A look behind the numbers finds that three out of home sectors grew and one declined. Roadside billboards which account for almost three quarters of the US market, grew 0.9% in […]
OOH Capital adds Damas and Lokhande
OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the addition of two new partners who significantly expand the group’s global coverage. Claudia Damas joins OOH Capital as the third partner working in the U.S. with particularly strong ties to the LATAM market. In […]
Company of the Day – EPIC Outdoor
Company: EPIC Outdoor Advertising Headquarters: 720 St. Anne St., Rapid City, SD 57701 Markets: South Dakota, Wyoming, Nebraska Phone: (605) 388-9424 Email: cyndi@epicoutdoor.com EPIC Outdoor Advertising billboards can be found in the following areas: North central Nebraska (Chadron & Alliance) Eastern Wyoming Western South Dakota Along with their static inventory […]
Ian Dallimore’s Conversation With Charlie Lamar
Ian Dallimore, Vice President of Digital Growth & GM of Programmatic, hosts the Lamar produced podcast Digital & Dirt. If you have not yet checked it out, it is worth the listen. Most recently, Ian had a fascinating conversation with Charlie Lamar, Former General Counsel and Board Member for […]
Company of the Day: Flynn Sign Co
Company: Flynn Sign Company Markets: Tennessee Headquarters: 85 Burnett Street, Crossville, Tennessee 38555 Phone: 931-484-9591 Email: Sales@Flynnsigns.net Flynn Sign Company is a family owned and operated business started in 1948 by Bill Flynn to hand paint and service signs. In 1970 the company moved to its 85 Burnett Street location. The company is currently operated […]
Billboard Insider Classifieds November 18, 2023
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]