Business

Artificial Intelligence, ChatGPT and Out of Home

Billboard Insider has been thinking about how ChatGPT might impact out of home advertising.  ChatGPT uses artificial intelligence to answer questions.  It works best for generic queries.  Billboard Insider asked the ChatGPT how out of home advertising works and got an acceptable response. The chatbox struggles to incorporate timely information.  […]

Ocean Outdoor Appoints Phil Hall UK CEO

London, UK: Ocean Group CEO Tim Bleakley has announced a new company wide structure including the appointment of Phil Hall as chief executive officer of Ocean Outdoor UK. The changes support Ocean’s continued investment in its premium digital out of home (DOOH) portfolio, technology and people, reflecting the company’s growth and expansion, new contract wins and the evolution and […]

Company of the Day – Street Media Group

Company:  Street Media Group Markets:  Colorado & Arizona Address: 3553 Clydesdale Pkwy, Suite 330 | Loveland, CO 80538 Email: troy.hammond@streetmediagroup.com Phone: (844)804-8535 Street Media Group operates a billboard and transit plant in Colorado and Arizona.  Gary Young is CEO.  Troy Hammond is COO.  Gary founded Street Media Group based on […]

OOH Acquisitions For The Second Half of 2022

Billboard Insider has compiled our list of out of home transactions for the second half of 2022. If we’ve written about it, we have provided a link in the Buyer column.  You can also read about the first half of 2022 in our July article. As always, we appreciate the […]

Lamar Advertising Appoints Andy Querin as Executive Director of National Sales in Canada

By M4G Bureau – January 06, 2023 Andy Querin will drive growth of Lamar’s Canadian transit network, bringing new consumer engagement opportunities for advertisers Lamar Advertising, one of the largest outdoor advertising companies in the world, has announced the appointment of Andy Querin as Executive Director for National Sales in Canada. Working […]

Registration is Open for Formetco Safety Event

Formetco is once again offering a unique live and in-person safety training class that is focused on workers and managers in the Outdoor Advertising industry.  Check out the video announcement from Formetco’s Safety Director, Jim Poage: Event Dates: Feb 27th – March 2nd Location: Duluth, GA Event Courses: OSHA 10 […]

Company of the Day: Stellar Outdoor

Company: Stellar Outdoor Advertising Markets: Ontario Address:  7 John street, Unit 4, Hunstsville, Ontario. P1H1H2 Email: info@stellaroutdoor.com Phone: 800-268-0099 Stellar Outdoor Advertising is a family run firm which operates a network of 1,000 billboards in Ontario, Canada.  The company was formed in 1947 as Annis-way signs.  In 2012 merged with Specific Hi-way Signs […]

Billboard Insider Classifieds January 7, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Three Lessons from Lamar’s History

Billboard Insider just read Signs of Opportunity by Dan Martin, a history of Lamar Advertising from 1902 to 2008.   Here are three lessons from Lamar’s history which can help your out of home company . Bad news can be good news. In 1908 Charles Lamar was in a partnership with […]

OAAA 2023 Industry Awards

Nominate your peers across 4 awards Time is running out to submit your nominations for OAAA’s Industry Awards, which close Monday, January 16. These prestigious awards shine a light on individuals who’ve substantially contributed to OOH’s legacy across different categories, including: Award of Excellence recognizes an individual who has made […]