Business

Work Smarter With Daktronics

A Post from the Daktronics web site with their permission.   Posted on November 10, 2016 by Daktronics OOH Advertising Next week, we will be kicking off a brand new webinar series, “Work Smarter with Daktronics.” Wednesday, November 16th, will be the first episode in this series. If this is […]

Company of the Day: Sunrise Outdoor

Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY  11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York.  The company was established in 1975 with the acquisition of 68 billboards in Nassau County.   Over the years […]

Bob Wootten Joins FEPE International as Executive Director Designate

FEPE International has announced the appointment of Bob Wootton as Executive Director Designate. He will work with current Executive Director and industry doyen John Ellery until the next FEPE Congress in Stockholm in June 2017, after which will assume a fuller role. John Ellery, Executive Director FEPE, said: “I am […]

Gateway Outdoor Advertising Awarded Contract Westchester County Transit

Insider saw this press release for Gateway Outdoor LONG VALLEY, N.J., Nov. 9, 2016 /PRNewswire/ — Gateway Outdoor Advertising is pleased to announce their recent award for Transit Advertising on the Westchester Bee-Line bus system. Starting on 1/1/2017 Gateway Outdoor Advertising will be the sole source for bus advertising on […]

Company of the Day – Summit Media

Company: Summit Media Headquarters:  1445 FifthStreet Santa Monica, CA 90401 Phone:  877-820-3002 Market: Founded in 1998, Summit Media is one of the largest outdoor advertising companies in Los Angeles.  Summit owns and operates its own plant of high-profile, large-format bulletins, squares, spectaculars and walls in Los Angeles, with a focus on premium areas including: Sunset […]

Positioning OOH for Continued Growth and Prosperity

Insider thanks the OAAA for allowing us to print portions of this article. Nancy Fletcher OAAA President and CEO Amidst rocketing change, how do we position OOH for continued growth and prosperity? We come together to create a bold, new five-year vision for the medium that positions OOH advertising as […]

Company of the Day: Regency Outdoor

Company: Regency Outdoor Advertising Markets: California Headquarters:  8820 Sunset Blvd. West Hollywood, CA  90069 Phone: 310-657-8883 Email: sales@regencyoutdoor.com Regency outdoor advertising is a privately held company which operates a plant of billboards and spectaculars in Southern California.  The company is owned by Brian and Drake Kennedy. Paid Ad

What’s the right message for open billboards?

By Brent Baer.  Brent has 37 years experience in outdoor advertising and has seen the business from almost every point of view: sales rep, manager, owner, agency exec and vendor.   We were preparing for a buy in a large top 10 competitive market, with a major vendor (one of […]

Outdoor Legal: The Perils of Takedown Clauses

Sometimes leases require a billboard to be removed within a certain period of time if a property is sold and the new owner wishes to terminate the lease.  Sign Ad v Triple O Investments demonstrates that you need to honor that clause if you wish to salvage your board in […]

Company of the Day – Media South Outdoor Advertising

Company:  Media South Outdoor Advertising Headquarters:  Jackson, Tennessee. Markets:  Tennessee, Mississippi. Phone: 866.945.0243 Media South was started in 2007 by Norm Isbell.  The company has 28 faces placed strategically in Tennessee and Mississippi.  Most of the faces are 10.5′ by 36′.   Prior to starting Media South, Isbell was a division manager for […]