By Steve Nicklin, Vice President of Marketing, OAAA. OOH is poised to record yet another quarter of growth to close out 2016, which will mark the industry’s 27th consecutive quarter of growth. Other than digital media, no other form of media comes anywhere near such a consistent, solid record. 2017 […]
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Company of the Day: Abel Outdoor
Company: Abel Outdoor Advertising Markets: Montana Headquarters: 23685 US Highway 93 N, Arlee, Montana 59821 Phone: 406-880-4964 Abel Outdoor Advertising operates a billboard plant on in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula The company was started in 2003 and is owned by Ernest Otoupalik Paid […]
Clairvest Completes Sale of Cieslok Media Ltd. and Realizes a Multiple of up to 8.4 Times Its Investment and IRR of 92%
TORONTO, ON–(Marketwired – January 03, 2017) – Clairvest Group Inc. (TSX: CVG) (“Clairvest”) today announced that it and limited partnerships controlled by it completed the sale of their common shares of Cieslok Media Ltd. (“Cieslok Media”) to Bell Media Inc. (“Bell”). Cieslok Media is a leading Canadian out of home […]
Billboard Insider Releases 2017 Out of home website rankings.
Today Billboard Insider released the 2017 Billboard Insider out of home website rankings. Insider reviewed 337 out of home company websites and computed a score for each company based on the website’s contact info, sign info, readability and social media impact. 20 points was the maximum score possible. You […]
Company of the Day – 718 Outdoor
Company: 718 Outdoor Market: Brooklyn, New York Headquarters: New York Phone: 718-664-4315 Email: info@718outdoor.com 718OUTDOOR is a media company specializing in traditional OOH platforms, and they are all about New York. They operate a plant that includes elevator ads, walls, murals and advertising panels. Their area of focus is their home town of Brooklyn. Paid Advertisement
Readers Make 2017 out of home predictions.
Insider invited readers to respond to 5 Out of Home Predictions for 2017. Here are a some responses. Michaeli Avihai, Co-CEO Ai Type talks about dooh and adwords: Giant companies like Google, JCDecaux and others and will make the Dooh an extension of their internet AdWords which shrunk due to […]
Company of the Day: Transformation Media
With the new year Billboard Insider is starting Company of the Day over alphabetically. We will run the feature Monday to Friday so it will take 1.3 years to cover the 330 companies in our database. Insider wishes to thank everyone who’s been willing to do an interview. We learn […]
Have your Youtube and OOH too
By Kym Frank, President, Geopath. This week I got a Google Alert for an article on a website called Once a Metro. It’s a fan site for the New York Red Bulls Soccer team. The reason Google snagged it for me is obvious from the title: Nobody cares about billboards: […]
Lamar Sues County Over Lease Termination
The Daily Gazette reports that Lamar has sued Schenectady County, New York for $50,000 in compensation after the county terminated a billboard lease as part of a road widening project. The County offered Lamar $25,000 for the billboard when it purchased the property. Lamar countered at $82,638 and asked for […]
Insider’s 5 out of home predictions for 2017
Here are Billboard Insider’s 5 predictions for the out of home industry for 2017: Clear Channel continues to shrink. Total Debt/Cashflow is 7.5 at Clear Channel and a whopping 11.4 at iHeart. Outfront is at 4.8 and wants to operate at leverage of 4.0. Lamar is at 3.5. Clear Channel Outdoor’s […]