Company: Trident Outdoor Headquarters: P.O. Box 443, Beulaville, NC 28518 Market: North Carolina Founded in 2012, Trident Outdoor is locally owned and operated by Chris Jarman and Jarrett Brown. Trident owns and operates 34 faces in eastern North Carolina. The two owner/operators have a combined 30 years of experience in the […]
Business
Sean Reilly on Lamar’s Corporate Culture
On this week’s Billboard Insider podcast Lamar CEO Sean Reilly talks about the search for a new OAAA CEO, Lamar’s corporate culture, sustainability, programmatic out of home, Landmark Infrastructure, tariffs and what keeps him awake nights. You head the OAAA committee which is searching for a replacement for Nancy Fletcher. […]
Company of the Day: Tri Outdoor
Company: Tri Outdoor Market: Lehigh Valley, PA Headquarters: 1749 Red Hawk Way, Bethlehem, PA 18015 Phone: 610-838-8870 Tri Outdoor is a locally owned and operated outdoor advertising company in Lehigh Valley, PA. The firm operates an 18 face plant around Allentown. The company has been in business in excess of 50 years and is […]
Out of the Office: McKenzie Cowlbeck
McKenzie Cowlbeck loves to travel when she’s not attending the University of Oklahoma or helping her father Chris Cowlbeck with IBOUSA matters. She’s been to Bhutan, Brazil and Italy while in college and will soon be headed to Scotland. Here’s a picture of Mckenzie in Siena Italy. McKenzie is a […]
Billboard Insider Classifieds June 29, 2019
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
New and Noted June 28, 2019
In addition to controlling Lamar Advertising, Sean and Kevin Reilly have been shareholders in RTC, a Louisiana telcom company. The Greater Baton Rouge Business Report says RTC recently purchased Eatel, another Louisiana telcom provider, with the Reilly’s backing. The Post and Courier has an article on religious billboards. The article […]
Jim Poage on the Importance of CPR Training.
Insider asked Formetco’s Safety Director Jim Poage to talk about the importance of safety training. Someone recently used Jim’s training to save a life. Who at an Out of Home company should receive CPR training? This is one of the most frequent questions I get asked concerning CPR – First […]
Company of the Day: Trans-Ad Outdoor
Company: Trans-Ad Markets: Puerto Rico Address: San Juan, PR 00926 Email: info@transad-pr.com Phone: 787-766-2610 Trans Ad operates a transit advertising and airport advertising business in Puerto Rico. The company provides advertising at Luis Munoz Marin International Airport and AMA bus Advertising. [wpforms id=”9787″] Paid Advertisement
Professor Rick Wilson on the Effectiveness of Out of Home Advertising
The OAAA has been emphasizing attribution research this year. The idea is to provide hard data to out of home buyers on how out of home advertising influences consumer behavior. The OAAA hired Rick Wilson, Associate Professor of Texas State University, San Marcos to review the data. Here are the […]
Vendor Spotlight: Tiffin Metal Products
Vendor: Tiffin Metal Products Products: All-steel panels, horizontal and vertical sections, Windguard Trim, wall mount bracket systems Address: 450 Wall Street, Tiffin, OH 44883 Phone: 800-537-0983 Tiffin Metal Products has been serving the outdoor business for over 90 years and is a member of both the OAAA and IBOUSA. Insider […]