Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
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Tammy Dudley on Running the Tennessee Outdoor Association
Tammy Dudley was recently hired at the CEO/Executive Director of the Outdoor Advertising Association of Tennessee. Insider talked with her to learn about the state association. How did you get into the out of home industry I spent 13 years in the broadcast industry before becoming the Sales Manager at […]
Marijuana Use and the Developing Brain
The US Surgeon General has issued a warning to pregnant women and adolescents to stay away from marijuana, which has increased in potency. The last paragraph of the Surgeon General’s posted alert contains this interesting line: “Science-based messaging campaigns and targeted prevention programming are urgently needed to ensure that […]
Chris Baughman: Out of Home is About People
Insider talked with Chris Baughman about what he’s learned in 30+ years in the business, what he thinks of Anna Bager and what’s next for him now that the Fairway Southwest assets have sold. Baughman was the General Manager of Fairway’s Southwest Division which was recently sold to Lindmark Outdoor. […]
Company of the Day: Action Outdoor
Company: Action Outdoor Market: Metro Atlanta and Dahlonega, Georgia Headquarters: 3512 Old Milton Parkway, Alpharetta, GA 30005 Phone: 678-624-9275 Email: info@actionoutdoor.com Action Outdoor was originally formed in 1992 between partners Jack Hartrampf and Larry McCurdy. Both Jack and Larry were real estate brokers with Metro Brokers and through their expertise in dealing with commercial […]
Daktronics Announces First Quarter Results
Daktronics, Inc. reported fiscal 2020 first quarter net sales of $180.3 million, operating income of $7.6 million, and net income of $7.0 million, compared to net sales of $154.2 million, operating income of $4.0 million, and net income of $4.6 million, for the first quarter of fiscal 2019. Fiscal 2020 […]
IRI Joins Forces with Vistar Media to Measure Sales Lift from DOOH Advertising
CHICAGO–(BUSINESS WIRE)–IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, and Vistar Media, the leading programmatic technology provider for digital out-of-home, today announced that they are joining forces to provide a breakthrough offering to measure the direct sales impact of exposure to digital out-of-home […]
Company of the Day – Abel Outdoor
Company: Abel Outdoor Advertising Markets: Montana Headquarters: 23685 US Highway 93 N, Arlee, Montana 59821 Phone: 406-880-4964 Abel Outdoor Advertising operates a billboard plant in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula The company was started in 2003 and is owned by Ernest Otoupalik [wpforms id=”9787″] […]
A Static Build With a 44% Return on Investment
Insider’s not the only one that likes static builds. Grey Outdoor’s Grey Vick is a fan as well. This recently built static billboard is generating a 44% return on investment. Project: 200 square ft, two sided, steel, monopole billboard. 3′ by 16′ hole wet drilled. Cost: $20,000 complete with lights. […]
Geopath Market Spotlight: Clarksburg-Weston
Did you know: Confederate General Thomas “Stonewall” Jackson was born in 1824 in Clarksburg. The building that formerly housed Weston State mental Hospital is one of the largest hand-cut stone buildings in the nation. This week’s Geopath Market Spotlight focuses on the Clarksburg-Weston, WV DMA. Infographics for the top DMAs […]