The World Out of Home Organization has increased its global representation with eight new members, three from Italy. The new members are Out of Home media owners Red Tape Media in Pakistan and Impres in Bulgaria and, from the technology sector, BLIMP, XuniPlay and Pladway (all Italy), TDT based in […]
Business
Company of the Day – Trident Outdoor
Company: Trident Outdoor Headquarters: P.O. Box 443, Beulaville, NC 28518 Market: North Carolina Founded in 2012, Trident Outdoor is locally owned and operated by Chris Jarman and Jarrett Brown. Trident owns and operates 34 faces in eastern North Carolina. The two owner/operators have a combined 30 years of experience in the outdoor […]
5 Things About Clear Channel Outdoor Post-Covid
Clear Channel Outdoor emerges from Covid with a whole lot fewer employees, more digital signs and a footprint in 22 countries and a too-low cashflow margin. Here are five things Insider noticed after reading the Clear Channel Outdoor 2020 10k. 1. A whole lot fewer employees Clear Channel finished 2020 […]
OUTFRONT Media Drives OOH Network into the Future with Broadsign Deployment
NEW YORK and MONTREAL — March 23, 2021 — OUTFRONT Media Inc. and Broadsign today announced that they’ve teamed to deploy Broadsign’s out-of-home (OOH) marketing platform as part of OUTFRONT’s OOH network. As the Broadsign Direct inventory and sales management system and Control content management system (CMS) are onboarded for OUTFRONT’s in-car displays, the […]
Company of the Day: Tri Outdoor
Company: Tri Outdoor Market: Lehigh Valley, PA Headquarters: 1749 Red Hawk Way, Bethlehem, PA 18015 Phone: 610-838-8870 Tri Outdoor is a locally owned and operated outdoor advertising company in Lehigh Valley, PA. The firm operates an 18 face plant around Allentown. The company has been in business in excess of 50 years and is […]
5 Things About OUTFRONT Post-Covid
OUTFRONT leaves Covid with fewer employees, fewer billboard leases and more digital screens. OUTFRONT’s capital spending will increase in 2021 although the increase won’t match Lamar’s increase because OUTFRONT’s markets are taking longer to rebound from covid. Here are 5 things Insider learned from reading OUTFRONT’s 2020 10k. 1. More […]
Paul Wright on the Baltimore Billboard Tax
Many readers know that my background is in commercial real estate. What they may not know is that I started my career with the Maricopa County Assessor’s office appraising commercial real estate for tax assessment (or equalization). Those were lean earning years, but I loved the analytical office work and getting […]
Company of the Day – Transit Advertising, Inc.
Company: Transit Advertising, Inc. Headquarters: 4401 S 91st E Ave, Tulsa, OK 74145 Markets: Oklahoma, Missouri, Texas Phone: 918.270.2366 Transit Advertising, Inc. has more than 20 years in the industry and is the only advertising agent for transit services in: Wichita Falls, TX Columbia, MO Tulsa, Norman, Oklahoma City & […]
5 Things About Lamar Post-Covid
Lamar exits Covid with fewer people and fewer displays but more digital signs and more easements. Here are five things about Lamar that Insider noticed after reading Lamar’s 2020 10k. 1. Fewer people Lamar comes out of Covid with 8% fewer people. Sales reps dropped 8%. Regional employees dropped 10%. Corporate […]
Company of the Day: Toor Billboards
Company: Toor Billboards Markets: Washington Address: 600 155th Ave SE, Bellevue, WA. Email: info@toorbillboards.com Phone: 206-800-3545 Toor Billboards is a Seattle-based billboard advertising agency specializing in mobile billboard advertising. Eduard Dumitrescu is the company’s managing partner. [wpforms id=”9787″] Paid Advertisement