Business

Mesmerize Partners with Clinica Hispana

NEW YORK, Nov. 4, 2021 /PRNewswire/ — Mesmerize (www.mesmerize.com), a prominent out-of-home media company specializing in patient education at the point of care, is pleased to announce the expansion of its network of medical clinics to include Clinica Hispana locations throughout Texas.  Clinica Hispana is a Spanish-speaking network of clinics offering affordable healthcare […]

Company of the Day: Circle Signworx

  Company: Circle Signworx Address: 146 Londonderry Turnpike, Suite 17, Hooksett, NH 03106 Phone: 603-625-5403 Email:  sales@circlesignworx.com Circle Signworx operates a 10 face digital  billboard plant in New Hampshire.   The company was formed in 2011.   The principals in the business are Paul Hanson and Hank Simpson.  The company also provides marketing […]

Billboard Insider Classifieds November 6, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

More On Employee Fraud – Who’s Minding the Store?

Issues related to fraud continue to resonate. Insider received this story from a reader. A reality any smaller Company must deal with is how do we best utilize our staff, who typically will have multiple roles. In one of my early COO roles, I went to work for a company […]

Company of the Day: Choice Media

Company: Choice Media Markets: Texas, New Mexico Headquarters: 11805 I-27, Amarillo, TX  79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas.  Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house.    Today Choice Media […]

Company of the Day- Chesapeake Outdoor

Company:  Chesapeake Outdoor  Headquarters:   5 Hill St Onancock, VA 23417 Markets: Virginia Phone: 757.787.7662 Email: sales@chesapeakeoutdoor.com Chesapeake Outdoor owns and manages over 170 faces that can be seen from the Chesapeake Bay Bridge Tunnel in Virginia to Westover, Maryland.  Areas of coverage include Chincoteague, VA and Crisfield, MD.    [wpforms id=”9787″]   Paid Advertisement

MacMillan and McWhorter on the Trailhead/Horton Transaction

The industry is saying that the transaction closed this week between Trailhead Media and Horton Outdoor was one of the largest Out of Home transaction of 2021. Insider reached out to the key players, Robert MacMillan, CEO of Trailhead Media, and Josh McWhorter, CEO of McWhorter Capital Partners, to get […]

Deanna Berry on Who Contributed to Horton Outdoor’s Success

We saw Deanna Berry’s linkedin post on the sale to Trailhead and asked to reprint it.  Deanna credits the employees and vendors who helped McWhorter thrive and grow.   A great read if you are new to the out of home business or are thinking of starting your own out of […]

Company of the Day: Cincy Outdoor

Company:  Cincy Digital  Headquarters:   7811 Laurel Ave. Cincinnati Oh. 45243-2608 Markets: Cincinnati, Ohio Phone: 513.342.6866 Email:    sales@cincydigital.com Cincy Digital LLC is a locally owned OOH media firm in Cincinnati, Ohio.  Cincy Digital owns one well located billboard with both north and southbound reads in a prime location on I-71  between two premier upscale shopping destinations.  […]

Trailhead Media Acquires Georgia-Based Horton Outdoor

November 1, 2021 CARTERSVILLE, Ga. – Two Outdoor Advertising companies have completed 2021’s largest sale of Outdoor Advertising Assets in the South. Georgia-based Horton Outdoor announced today the sale of its Outdoor Advertising Assets to Trailhead Media, an out-of-home advertising company based in Mississippi and backed by private equity firm […]