Business

Consumers Welcome OOH Back to School Ads

WASHINGTON D.C. (June 29, 2021) – Back to school means back to normal, and 53 percent of Americans say out of home (OOH) advertising is playing a role in restoring their confidence as they prepare for the next school year. Delving into demographics shows even higher numbers among 25-34 year-olds […]

National Cinema Partners With Trooh to Reach College Students

CENTENNIAL, Colo. & Toronto — ( June 29, 2021) — National CineMedia (NCM), the largest cinema advertising network in the U.S., and Trooh (formerly Rouge Media), a leading U.S. media company connecting brands with millions of consumers on their daily journey out-of-home, are going back to school with a new […]

Video Everywhere Summit In Person October 12, 2021

NEW YORK, June 29, DPAA, the global trade marketing association connecting out-of-home (OOH) media with the advertising community while moving OOH to digital, today announced plans for its in-person and fully live Video Everywhere Summit on October 12 at Chelsea Piers on the Hudson River in New York City. To […]

Company of the Day: AdTrans

Company:  AdTrans Markets: Nationwide Address:  Parrish, FL Email:  cahill@adtransinc.com Phone:  941-266-2290 Adtrans is a family owned nationwide mobile billboard company. Established in 1985 and still currently operating a fleet of both Vinyl and LED Mobile Billboards. How did AdTrans get into the out of home business? Adtrans started in 1985 […]

Company of the Day – Advanced Outdoor Associates

Company: Advanced Outdoor Associates Headquarters: Conway, Arkansas Market: Arkansas Telephone: 501.269.9801 Email: mlinn.aoa@gmail.com Advanced Outdoor Associates was formed April 2010 in Conway, Arkansas.  They partner with the most professional outdoor advertising companies in the Arkansas market that needed help leasing outdoor spaces   [wpforms id=”9787″] Paid Advertisement

Southern Billboards Sells Southeast US Assets

Southern Billboards has sold it’s out of home assets in the Southeast US.  Insider talked to out of home investment banker Gabe Oliverio who represented Southern about the transaction. Did Southern Billboards sell all or a portion of their assets? Southern sold all of their owned assets in the southeast. […]

Company of the Day: Adams Outdoor

Company:  Adams Outdoor Advertising Markets: Illinois, Michigan, North Carolina, Pennsylvania, South Carolina, Virginia, Wisconsin Headquarters: 3801 Capital City Blvd., Lansing MI  48906 Phone: 770-333-0399 Adams Outdoor Advertising (AOA) operates an out of home plant in 7 eastern and midwestern states.   Adams was founded by Steve Adams in 1983 and is privately held.    […]

Billboard Insider Classifieds June 26, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Upgrading Ridesheet Photos

Fotofetch crowd-sources out of home advertising photos.  Billboard Insider talked with founder Gary Bamesberger about how the company What’s new. Our company is in hyperdrive, we have a software release out now that’s something akin to Zillow or Airbnb.   A map that shows jobs available, but you’re not hiring some […]