Here’s a story which illustrates why you or someone you trust needs to look at your out of home company’s bank balances every day. Billboard Insider talked with an out of home company owner who had a rent dispute with a landlord. One day the billboard company owner happened to […]
Company: RSA Media Market: Massachusetts Headquarters: 1 Huntington Avenue, Suite 1104, Boston, Massachusetts 02116 Phone: 617-227-4858 RSA Media owns a billboard plant with 30 faces (16 static and 14 digital) in Massachusetts. The company is a member of the OAAA and Geopath. James Lack founded RSA in 1987 an is currently […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Billboard Insider is running a series in which Arthur Outdoor’s James Douglas talks about starting, running and selling an out of home company. Last week James talked about getting started. Today he talks about permitting. Permitting Permitting is pretty straightforward – as long as you are familiar with and play by the rules. There […]
FBI Charlotte chose Adams Outdoor Advertising as the 2021 Director’s Community Leadership Award (DCLA) recipient for North Carolina. Adams Outdoor Advertising has been an invaluable partner to the FBI Charlotte Field Office since 2011. In the ten years since our partnership began, the advertising company has always said “yes” to […]
Some good news and bad news in the national brand ad spend figures compiled by Standard Media Index. Bad news first. National brand spending on all formed of media has fallen for five consecutive months and declined by 3% in October 2022 The good news is that national brand ad […]
Company: Robinson Outdoor Headquarters: 50 Robinson Industrial Dr., Perryville, MO 63775 Market: Missouri, Kentucky, Iowa & Illinois Phone: (573) 768-8100 Email: info@robinsonoutdoorllc.com In 1989, founder and CEO Ed Robinson started his first billboard company, Robinson Displays. After over 15 years of success, he sold his business to Lamar Advertising and focused his efforts elsewhere. […]
Outdoorlink has a terrific product which allows you to remotely monitor and control your billboard lights and digital billboards. Billboard Insider talked with Duane Fredrickson, General Manager of Circle City Outdoor’s 65 face billboard plant about how he uses the Smartlink service to manage the lights. What is Smartlink? Smartlink […]
Company: Riley Outdoor Headquarters: 704C Plaza Blvd. #106, Kinston, NC 28501 Markets: North Carolina Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Riley Outdoor was formed in August 2005 and owns a 200 face billboard plant in 11 counties in eastern North Carolina. Robert Moore is President. The company is named after Moore’s daughter Riley. […]
U.S. Travel Association reports that travel-related spending is at its highest level since the pandemic began, currently 6% above 2019 levels. Billboard Insider talked with Jonathan Fuller, Chief Revenue Officer at Intersection about how travel and entertainment companies are taking advantage of out of home advertising. Jonathan, What stands out […]
