Business

US Out of Home Revenues Grow Faster than Economy in 1Q 2026

US out of home revenue growth outpaced both inflation and the US economy in the first quarter of 2026 as you can see from the chart below. US out of home revenues grew by 7.1% in the first quarter of 2026 compared to 6% growth in the US nominal GDP […]

Company of the Day – Orlando Outdoor

Company:  Orlando Outdoor LLC Markets: Florida Address: 2005 Lake Baldwin Lane, Ste 202, Orlando FL 32814 Phone: 877-314-4567 Email: sales@orlandooutdoor.com Orlando Outdoor Billboard Advertising provides outdoor billboards and out of home advertising in the greater Orlando demo. Locations include Orlando, Lakeland, Winter Haven, Ocala, Davenport and Sebring Florida. Their inventory […]

John Musick on Building Signs

Billboard Insider is running an interview series with John Musick who has 50 years experience in out of home.  Last week he talked about entering the out of home business.  Today he talks about building signs. Tell me about the very first sign that you built on your own. It […]

Talon Appoints Kim as Managing Director of Canada

New York, NY – June 9, 2026 – Talon, the world’s leading independent Out of Home agency, has appointed Sarah Kim as Managing Director of Talon Canada. Promoted from her role as SVP, Investment & Strategy, Kim has played a central leadership role in the business, helping to shape its […]

Company of the Day: Onsite Insite

Company: OnsiteInsite Markets: Arizona Address: 6200 E. Thomas Road, Suite 201, Scottsdale, AZ  85251 Email: info@azbillboard.com Phone: 480-990-0800 OnsiteInsite is a locally owned and operated company with a plant of 14 by 48 billboards along the Santan Freeway Loop 202 in the southeast valley of Phoenix between I-10 and the Price Freeway Loop 101 in […]

Reader Feedback on Painting Billboard Structures

Yesterday we published Billboard Insider’s 2026 list of billboard structure painters.  While the topic is fresh we are reprinting Jon Odom’s thoughts on the importance of painting your billboard structures.  Jon’s comments come from a January 2021 Billboard Insider podcast interview. Jon Odom on the importance of painting a billboard […]

Adams Outdoor Advertising Expands Michigan Footprint

LANSING, Mich.–(BUSINESS WIRE)–Adams Outdoor Advertising has completed the acquisition of 20 static billboard faces from Key Locations Outdoor, strengthening its presence across West Michigan and Northern Indiana while establishing the company’s first entry into Michigan’s Upper Peninsula. The acquisition builds on Adams’ March 2026 purchase of 118 static bulletins and […]

WOO President Goddard Says Out of Home Industry Has More to Do

The World Out of Home Organization delegates are gathered in London this week for its Annual Congress and President Tom Goddard welcomed them with the news that global OOH revenues had climbed to US$54bn, 15% higher than 2024. The WOO figures include 85 separate geographical territories accounting for 95% of […]

Company of the Day: Orion Outdoor

Company: Orion Outdoor Markets: California, Nevada Headquarters: PO Box 6341 Folsom, CA  95763 Phone:  800-272-3885 Orion Outdoor owns a billboard and bus shelter outdoor advertising plant in Folsom and El Dorado Counties in California and billboards in Las Vegas and Southern California.  The firm’s CEO is Beau Palley.  He originally entered the business in […]

Company of the Day – OmniSite Media

Company: OmniSite Media Headquarters: 434 N Front Street, Lemoyne, PA 17043 Markets: Pittsburgh and Harrisburg, PA Phone: 717-979-9987 Email: ryan@omnisitemedia.com OmniSite Media specializes in providing premier locations in the Pittsburgh and Harrisburg markets.  They offer seven locations, including 6 digitals on highly trafficked roadways. Partner, Ryan Nicholson has 10+ years […]