Author: John Weller

Out of Home Global Revenue Tops $40bn in new WOO Global Market Index report

The World Out of Home Organization has expanded its Global Out of Home Media Spend Index to include first party data from 81 territories, accounting for 95% of the world’s GDP. Global Market Index sources data from WOO’s 200 members and others to give the most accurate view of OOH […]

Company of the Day – Broadway Outdoor

Company: Broadway Outdoor Headquarters: 50 West Broadway, Suite 200, Salt Lake City, UT 84101 Market: Utah County, UT Phone: (801) 406-1984 Broadway Outdoor is part of the Broadway Media Group, headquartered in Salt Lake City, Utah. Originally founded as Simmons Media in 1977, Broadway Media specializes in radio broadcasting, with […]

JCDecaux Reports Half Year 2023 Results

Selected financial information for JCDecaux from their press release. Paris, July 27th, 2023 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today its 2023 half-year financial results. Commenting on the 2023 first half-year results, Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said: […]

Jennifer Sloane On the Road in Costa Rica

Admit it, we all are billboard nerds at heart.  Insider got this email from Florida attorney, Jennifer Sloane. Hey, we can relax and still check out the local structures. I wanted to share my “billboard” pictures from my most recent vacation to Costa Rica.  This shows how lack of (or […]

Billboard Insider Classifieds July 29, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

OOH Sales: Ever Lost a Sale and Felt Like a Personal Failure?

Our office received a call the other day from one of our new OOH client’s salespeople.  This normally upbeat, optimistic person was clearly feeling a little “down in the dumps”.  I asked, “How can I help? You sound like you might need a little cheering up.”  They said that they […]

Beeyond Media Raises $10M in Seed Funding Round to Drive Growth Across US and LATAM

RAU Capital led the funding round as the Digital Out of Home category continues to see record growth in the AdTech industry MIAMI, July 27, 2023 /PRNewswire/ — Beeyond Media, a leading programmatic Digital Out of Home (DOOH) advertising demand-side platform (DSP), today announced the close of a $10M Seed round led by Ricardo Uribe of RAU […]

Formetco Sports’ Student Scoreboard Scholarship Awarded to Noah Popp

Formetco Sports, a leading provider of innovative video scoreboard solutions, is proud to announce that Noah Popp, a rising junior at Sequoyah High School, has been awarded the Formetco Sports’ Student Scoreboard Scholarship. Not only has Noah earned this prestigious $5,000 scholarship, but he has also been selected as the […]

Company of the Day – Borges Outdoor

Company: Borges Media Markets:  Texas Address: PO Box 1201 Stephenville, TX. 76401 Phone: 254-431-2888 Borges Media operates a billboard plant with 4 digital faces and 2 static faces in Stephenville, Texas.  The company was formed in 2019 and is owned by Joseph Borges who also owns a real estate firm.  […]

Lamar Acquires Digital Conversion Sites in Phoenix from Arrington Outdoor Advertising

Phoenix, AZ – Arrington Outdoor Advertising announced today the divestiture of digital conversion sites to Lamar Advertising. The structures are located in Mesa and Tempe on Loop 202 at Scottsdale Road and Country Club Drive. Drachman M&A Co. represented seller Arrington Outdoor in the transaction. Terms of the deal were […]