For a Billboard Insider reader, the turnaround seemed to start with the news of a delayed earnings release back in early December 2022. For Daktronics though, their efforts had started much earlier than that, as they focused on shoring up supply chain issues, a large order backload and short term […]
Company: Classic Outdoor Billboard Advertising, LLC Headquarters: 200 Fairground Suite 105, Higginsville MO 64037 Phone: 660-584-6242 Email: classicoutdoor@yahoo.com Classic Outdoor has close to 600 displays in the Midwest with a primary focus in Missouri and Illinois. Dave Gash is the President. To receive a free morning newsletter with each […]
For those of you who missed it, Angels All-Star Shohei Ohtani had a moment at a recent game when he found a way to break a digital panel on a grandstand sign advertising Coors Light. The YouTube video below shows the slugger damaging the sign (the first 26 seconds shows […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Roswell, GA – September 21, 2023: Link Media Outdoor (Link), is pleased to announce that it has named Kerry Yoakum to the position of General Counsel. Kerry is a 15-year veteran of the outdoor advertising industry. Prior to joining Link, Kerry served as Senior Vice President of Government Affairs for […]
In his book, Leadership Secrets of the Rogue Warrior, Richard Marcinko, founder and first commanding officer of SEAL Team Six, the US Navy’s first counter-terrorist unit, wrote, “When you’re a warrior, death is always looking over your shoulder. And we all knew there was just one way to improve the […]
After last weeks article from Diana Stevenson of Grace Outdoor we heard from Mike Newton, EVP at NEOVISION Services Group who wanted to share their digital board which happens to be at the World’s Busiest Border. Here is their story. We have always been proud of our digital billboard , at […]
OOH Produces Second-Largest Quarterly Volume in History of the Medium September 21, 2023 (Washington, DC) – Out of home (OOH) advertising revenue increased 2.2 percent in the second quarter of 2023 compared to the previous year, accounting for $2.68 billion, based on figures released by the Out of Home Advertising […]
NEW YORK–(BUSINESS WIRE)–Billups, a global Out-of-Home (OOH) technology and managed services company, today announced the acquisition of TAC Media Sdn. Bhd., (“TAC Media”) a prominent OOH advertising specialist based in Malaysia. The acquisition will integrate TAC Media’s regional network and insights with Billups’ global footprint and technical acumen. As a […]
