Company: Salt River Outdoor Headquarters: SALT RIVER DEVCO, 8840 E. Chaparral Road, Suite 280 Scottsdale, AZ 85250 Sales Agent: Becker Boards, 4350 E. Camelback Rd., Ste. B-195 Phoenix, AZ 85018 Phone (Sales): 480.370.7740 Email: sales@beckerboards.com Salt River Devco owns and operates a portfolio of 1 digital and nineteen double-faced static […]
Author: John Weller
The Importance of a Strong Digital Presence for OOH Companies
Insider’s Note: Graviss Marketing is a new company, just formed by Jonathan P. Graviss son of Jonathan Graviss at Trailhead Media. Here are some initial thoughts from Jonathan. If you are going to be at IBO this week Jonathan will be presenting Thursday morning at the conference. In today’s digital […]
Billboard Insider Classifieds October 5, 2024
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads […]
Don’t Just Be Another Sales Pitch, Be The Expert
Selling OOH advertising has always been a challenge. But in today’s world, with the pace of change and the overload of information, some aspects have never been easier—yet others have never been more complicated. Imagine explaining to an OOH salesperson from the 1980s how much information we can gather today […]
Rothfelder on IBO Conference in FT. Worth October 8-11
As usual, Becky Smith, Chris Cowlbeck, Sarah Davis, and the rest of the outstanding crew at IBO have scheduled a fun and educational Fall conference. This year, we’ll be meeting at the Sheraton Ft. Worth Downtown Hotel, from October 8 through 11. The agenda is packed full of great presentations, […]
Why Urban OOH is the Secret Sauce for Quick Serve Restaurant Success
By David Burrick, Chief Strategy Officer, Intersection Co. The quick serve restaurant (QSR) category is a staple of the out-of-home advertising industry. It’s hard to drive down any highway in America without seeing a billboard letting you know there is a local fast food restaurant coming up at the […]
Company of the Day – Rue Outdoor Advertising
Company: Rue Outdoor Advertising Headquarters: 503 Kensington Dr. Lafayette, LA 70508 Market: Lafayette, LA Phone: 337-654-2591 Email: brennanbilleaud@gmail.com Rue Outdoor Advertising LLC is a billboard advertising display company located in Lafayette Louisiana. Rue has billboard displays along Interstate 10, Highway 167, and Highway 90. Brennan Billeaud is a native of […]
SignValue Selected to Manage Norfolk Southern’s Extensive Billboard Portfolio
PHOENIX, AZ – October 2, 2024 – SignValue, the leading Out-of-Home (OOH) advertising advisory services firm in the United States specializing in lease portfolio management, asset valuation, and brokerage, announced today that they have been selected by Norfolk Southern, one of the largest Class 1 railroad operators, to manage its […]
Company of the Day – Rose City Outdoor
Company: Rose City Outdoor Market: South Georgia Headquarters: 3209 Habersham Rd. NW, Atlanta GA 30305 Phone: 229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with digital displays in locations in the Southern Georgia area. Rose City Outdoor provides innovative advertising solutions for their customers […]
Wenatchee City Council Says No To Digital Swap Deal
It has been about five years since we last visited the town of Wenatchee, Washington which brought up the issue of amortization that we weighed in a separate article. The city of Wenatchee passed an ordinance in 2019 calling for the elimination of all billboards by 2030. KPQ.com writes that […]
























