By Dave Isay, Founder and President, StoryCorps On July 1, I wrote about a new PSA campaign that addresses the dangerous toxic polarization in our country, the multi-billion dollar media industry that fuels and profits from these political divides, and, most importantly, the need to find our way back to […]
Author: John Weller
JCDecaux Renews Its Exclusive Ad Contract with Macau Intl Airport
Paris, July 22nd, 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that JCDecaux Macau, a joint-venture between JCDecaux (80% equity) and HN Group (20% equity), has renewed its exclusive advertising contract with Macau International Airport for a 10-year period, following a competitive tender process. […]
Company of the Day – Orlando Outdoor
Company: Orlando Outdoor LLC Markets: Florida Address: 2005 Lake Baldwin Lane, Ste 202, Orlando FL 32814 Phone: 877-314-4567 Email: sales@orlandooutdoor.com Orlando Outdoor operates an Out of Home plant with 105 total faces including 67 digitals, with locations around Orlando, Lakeland, Winter Haven, Davenport and Sebring Florida. Ryan Deming is the […]
Global Tech Outage Impacts Time Square Digitals
The Wall Street Journal called if The Software Patch That Shook The World. Triggered by an errant software update from the cybersecurity company CrowdStrike a massive software disruption spread as most people on the U.S. East Coast were asleep and those in Asia were starting their days. Over the course […]
Billboard Insider Classifieds July 20, 2024
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
OOH Leadership: Are you investing your time in high yield or passbook savings accounts?
When working with our OOH owners and leaders, the topic can often center around how they are investing their time. Are they expending their efforts doing things that others in the organization are perfectly capable of doing? If they weren’t doing those things, it would give the leader the opportunity […]
West Virginia Reestablishes their Outdoor Advertising Assocation
The reestablishment of the Outdoor Advertising Association of West Virginia has been over two years in the making. After a 10 year hiatus, it became official on July 17, 2024. WV Outdoor President & CEO, Bill Lodzinski along with Lamar-Wheeling VP/GM, Shane Walters were instrumental in starting the conversations and […]
Company of the Day – Oaktree Outdoor
Company: Oaktree Outdoor Advertising Headquarters: 1650 Manheim Pike, Lancaster, PA 17601 Market: Lancaster, PA Phone: 717-368-8074 Email: DEVON@OAKTREEOUTDOOR.COM Oaktree Outdoor Advertising serves the greater Lancaster area with 76 digital and 15 static faces. The Lancaster metropolitan area population is over 500,000. The city is located about 34 miles southeast of […]
Mike Hershey on an Update to a Pause on Political Advertising
On Sunday, after the shooting incident in Pennsylvania, Mike Hershey, OAAA EVP, Government Affairs sent a note out mentioning an announcement to pause political advertising, referencing the following article in The Hill. Since Sunday was a very hectic day and moment in history, Insider touched based with Mike to see […]
Vistar Media Expands Vistar Verify to Canada
New program helps advertisers evaluate inventory quality for networks in the programmatic out-of-home marketplace Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, expands its Vistar Verify program for Canadian media owners and advertisers. The program, which launched in the U.S. in 2023, establishes a set […]