The OOH Media Plan Awards program honors effective OOH media plans that maximize the synergies between media and creative strategies within an available budget. Eligibility Paid advertising campaigns displayed on OOH displays at some point between July 1, 2018 and June 30, 2019. Identical advertisements displayed during the previous year but […]
Clear Channel Outdoor Holdings, Inc. announced this week plans for underwriting a public offering of 100 million shares of their common stock. After reviewing the prospectus, Insider thought it would be worthwhile to pass along some thoughts. Use of Proceeds Insider has written about CCO’s high leverage. The good news […]
By Nick Levi, OAAA Legislative Intern As more states legalize cannabis, OAAA has assembled advertising regulations (which vary state to state). If you have questions about specific rules governing cannabis marketing, let us know (kyoakum@oaaa.org). Meanwhile, here are answers to commonly asked questions about this new sales category: 1. What […]
Company: Visual Outdoor, LLC Headquarters: 379 Bee Tree Ln. Blairsville, GA 30512 Markets: Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Visual Outdoor Advertising is owned by Terry Poteete and operates in the fast growing areas of Northeast Georgia, Western North Carolina, and Eastern Tennessee. They own and […]
Patented Air Series product critical to winning bid for a 30’x60’ video scoreboard at Zachary High School, a leading football program in Louisiana (DORAL, FL. – July 23, 2019) Lightking™, the innovation-driven outdoor LED screen manufacturer, announced that its patented lightweight, vented Air Series LED board was chosen for the […]
Yesterday, the OAAA announced the hiring of Anna Bager, currently executive vice president of the Interactive Advertising Bureau (IAB), to succeed Nancy Fletcher as president & CEO, effective September 16. Anna will be attending the following events. Please check oaaa.org for more details closer to the event: Advertising Week […]
SAN ANTONIO, July 22, 2019 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (CCO) (“Clear Channel Outdoor”), one of the world’s largest outdoor advertising companies, today announced that it has commenced an underwritten public offering (the “Offering”) of its common stock. Clear Channel Outdoor is proposing to sell 100 million shares of common stock […]
Company: Victor Sign Corporation Markets: Greater Chicago, IL Headquarters: 2734 W. Superior St, Chicago, IL 60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years. At one time Victor Sign & Display Company (as it […]
Digital, Mobile, Video Advertising Veteran Will Lead OOH into the Future July 22, 2019 (Washington, DC) – The Out of Home Advertising Association of America (OAAA), the national trade association that represents the $8+ billion US out of home (OOH) advertising industry, announced that it has named Anna Bager, Executive Vice […]
Insider’s Note: Richard Rothfelder is a Partner at Rothfelder & Falick and a frequent and welcome legal contributor at Billboard Insider. During the last few days of its term, the US Supreme Court decided on June 21, 2019 an extremely important case, for both the outdoor advertising industry and Supreme […]
