Author: John Weller

SignBird’s Location of the Week – Premier Outdoor Media

SignBird’s Location of the Week! This week we’re highlighting client Premier Outdoor Media and their digital unit, Panel #1901 located in the Philadelphia DMA. Illuminated Digital Approximate Size: 14′ x 48′ Geopath ID#: 30782297 Geopath Weekly Impressions 0+: 349,431 Route 42 is the most heavily traveled commuter roadway to Philadelphia via […]

Company of the Day – Arena Outdoor

Company: Arena Outdoor Advertising Markets: Nevada. Headquarters: 1380 US Highway 95A N, Suite 2-209, Fernley, NV  89408 Phone: 775-835-4250 Email: rk@arenaoa.com Arena Outdoor operates a billboard plant in Northern Nevada.  The company’s founder is Robert Kennerson.  The company is building signs in Nevada on I-80 from Reno to Winnemucca.     To receive a free […]

How to Sell Billboards with Artwork

Speculative art, or “spec art,” is a valuable tool for showcasing your company’s capabilities to help potential clients see creative ideas that are ready to be used right at that time. It is necessary to display the artwork in a professional way, explaining strategy and providing mock-ups and rationale behind […]

Company of the Day – Apple Outdoor Media

Company: Apple Outdoor Media Address: PO Box 2 Gamaliel, KY Markets: South Central Kentucky, North Central TN Phone: 270-407-9433 Email: Info.appleoutdoormedia@gmail.com Apple Outdoor Media is owned by Josh & Ashlee Strong. Tell us about yourselves and your community? Josh and Ashlee Strong have been in the billboard business for almost […]

Memorial Day

Billboard Insider is off for the Memorial Day holiday, but wanted to provide our readers with this quote from Billy Graham as we consider  the meaning of this special day when we honor America’s military men and women who lost their lives in service to their country. “The freedoms we […]

A Special Offer From Kevin Gephart

An offer to grow your OOH sales right now: Thanks to all who purchased and are now reaping the benefits of “The Ultimate OOH Sales Guide.” I can’t believe it’s been one year since we published. I am proud to say that in just one year, we have done three […]

Billboard Insider Classifieds May 27, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

SignValue’s Clear Channel Outdoor at a Glance

SignValue has prepared the following analysis of Clear Channel Outdoor’s 1st Quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and […]

Billboard Planet Is in Growth Mode

Ran into Mike Donaldson at the IBO conference.  Mike shared that Billboard Planet has been busy and they are growing. Here is some of my conversation with Mike: In November 2021 you and I talked about BillboardPlanet and your Quantum operating platform. How has Quantum impacted your business and how […]