Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by Wes Frick of BillboardDesign.com  Billboard Insider uses and endorses Frick’s services.

Rating: 5 (Great)

This billboard by Jersey Mikes has a bold statement of if it ain’t freshly sliced, it ain’t Jersey Mikes. They are using a competitive placement right next to Subway which is genius.