Author: John Weller

Billboard Insider Classifieds June 28, 2025

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Daktronics, Inc. Announces Fiscal Year and Fourth Quarter 2025 Results

Insider’s Note: Shown below are highlights from Daktronics reporting of 4th quarter and fiscal year end results. FY2025 Operating Profit of $33 million; Adjusted Operating Profit of $50 million FQ4 Operating Loss of $2 million; Adjusted Operating Income of $6 million FQ4 Orders +29% Sequentially and +17% YoY; Year-end Product Backlog of $342 million up 8% […]

Billboards with Bling: How Vining Stone Supply Turns Rock into Romance

By the Up To Something team,  Richard Molinaro and Todd Turner In a sandbox crowded with grit and gravel, Vining Stone Supply is carving out a path all its own—by ditching the dirt and dressin’ up with diamonds. Their latest billboard campaign abandons the typical tropes of masonry, landscaping, and […]

Company of the Day – Blue Ox Media

  Company: Blue Ox Media Headquarters: 100 South 5th Street – 19th floor, Minneapolis, Minnesota 55402 Market: Greater Minneapolis, MN Phone: (612) 300-8440 Email: ghooker@blueoxmediagroup.com Blue Ox Media was founded in 2016 and operates 4 digital and one static structure.  The double-side digitals are 14×48 and the static structure is […]

SEPTA Awards Intersection Nine Year Extension on Transit Advertising Partnership

  Philadelphia, PA – June 24, 2025– Intersection, an experience-driven out-of-home media and technology company, today announced that it has been awarded a new,  nine-year contract, to sell static and digital advertising for the Southeastern Pennsylvania Transportation Authority (SEPTA), the sixth largest transit system in the United States. Partners since 2005, Intersection […]

Tell Us Your Story!

We had an interesting inquiry from an Insider Reader: “Hey Billboard Insider, Here’s a possible story idea for you. Ask industry leaders to recall/provide a couple of war stories about their experiences and how they made it through a crisis. To talk through a crazy/terrible time might provide some useful […]

Company of the Day – Blackbelt Outdoor

Company:  :  Blackbelt Outdoor Advertising, LLC Headquarters:  310 Broad Street Selma, AL 36701 Markets: 10 Counties in Central Alabama Phone: 205-319-1099 Email:  dunkin@blackbeltoutdoor.com Dunkin and Martha Allred started Blackbelt Outdoor in 2014 in the heart of the “Blackbelt” region of Alabama. Since then they have expanded their coverage area into over […]

Billboard Insider Classifieds June 21, 2025

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

OOH Capital Increases Influence with New Partner

Laetitia Lim, current CEO of Quividi, has joined OOH Capital, the global Out of Home consultancy. Laetitia is a seasoned executive and entrepreneur with over 20-years of international leadership experience across the tech, retail, and consumer industries. She has held senior roles in both startups and global corporations, leading large-scale transformations, scaling businesses across […]