OAAA members are always looking for ways to showcase the value of OOH with clients. If you have campaigns that generated quantifiable proof of the value OOH made in local ad communities, we want to hear from you. In addition to industry recognition, our grand prize winner will receive $500, […]
Author: John Weller
Company of the Day – Elliott Outdoor
Company: Elliott Outdoor Advertising Headquarters: P.O. Box 2804 Loganville, GA Market: Georgia Email: elliottoutdoorad@bellsouth.net Phone: 770-554-5113 Ben Moye is the owner of the Company and we had a chance to talk with him for an update on the business. Ben, any updates on your inventory? Last time we talked you […]
Four Operators Join Forces To Impact An Ordinance
In 2019, the City of Clovis New Mexico proposed a new sign ordinance which would have significantly impacted several Out of Home operators’ ability to conduct business in the city. Proposed changes to the new ordinance included unconstitutional takings, retroactive legislation, content-based free speech violations as well as compelling immediate […]
Daktronics and Ströer Continue Partnership
Daktronics will supply several hundred screens for Ströer’s Public Video Roadside Network this year BROOKINGS, S.D. – Jan. 17, 2022 – As Ströer continues to bring digital signage to cities across Germany, they also continue a long-standing partnership with Daktronics to manufacture and deliver their LED displays. Previously, Daktronics has […]
Company of the Day – El Paso Bench Ads
Company: El Paso Bench Ads Headquarters: 1423 E. Missouri St. A, El Paso, TX 79902 Market: El Paso Phone: 915.533.3771 Email: sales@elpasobenchads.com El Paso Bench Ads has been providing quality outdoor, street-level advertising in El Paso to businesses of all sizes since 2008. The Company offers 1,600 bench ad locations […]
U.S. Appellate Court Dismisses SF Lawsuit Against Mayor, Outfront and Clear Channel
Back In May 2020, Insider ran a story on a lawsuit filed in U.S. Court related to the San Francisco Mayoral race. Failed mayoral candidate Ellen Zhou sued Mayor Breed, Clear Channel Outdoor LLC and OUTFRONT Media after the companies took down two of her campaign billboards during the campaign […]
Billboard Insider Classifieds January 15, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Verde Outdoor Media Acquires Sizable Midwestern Operator Avery Outdoor
Avery Outdoor, a division of Avery Brothers, LLC, sold its third-generation outdoor advertising company based in Sioux City, IA to Verde Outdoor Media. As part of the transaction, Verde Outdoor Media retains all of Avery Outdoor’s employees. Avery Brothers Sign Company, known for its sign fabrication services, was not part […]
Company of the Day – Eastern Outdoor
Company: Eastern Outdoor Markets: Maryland, Washington, DC. Headquarters: 7115 Rockridge Road, Baltimore, MD 21207 Phone: 410-464-4440 Email: info@easternoutdoor.net Eastern Outdoor is an independently owned outdoor advertising company which specializes in high profile bulletins within the Baltimore and Washington DC markets. Eastern Outdoor specializes in expressway bulletins including those adjacent I-83, […]
T-Mobile Acquires Rideshare Advertising Network, Octopus Interactive
BELLEVUE, Wash.–(BUSINESS WIRE)–T-Mobile (NASDAQ: TMUS) today announced the acquisition of Octopus Interactive, the largest national network of interactive video screens inside Uber and Lyft vehicles. This move marks the next step for Marketing Solutions, T-Mobile’s fast-growing advertising technology business, in expanding its advertising offerings for marketers. Octopus Interactive helps brands […]