GRAND RAPIDS, Mich. — Advertising and design agency, Extra Credit Projects (ECP) and client, Gerald R. Ford International Airport (GFIA) posted billboards all over Grand Rapids, Michigan—and encouraged the community to find all the destinations. In a strategic effort to promote the Airport’s 30+ nonstop destinations, GFIA launched The GRReat Billboard […]
Author: billboardinsider
Company of the Day: Jarman Outdoor
Company: Jarman Outdoor Advertising Markets: North Carolina Address: 283 Otis Miller Road, Beulaville, NC 28518 Email: contact@jarmanoutdoor.com Phone: 910-290-0447 Jarman Outdoor operates a billboard plant with 50 faces in North Carolina. The company was started in 2002. Insider talked with owner Chris Jarman who also is a co-owner of Trident Outdoor. Chris Jarman, Owner, Jarman […]
Billboard Insider’s 2024 list of North American bulletin/poster companies ranked by faces
Here’s a list of 461 North American bulletin/poster companies, ranked by faces. Some comments. This list includes billboards only and not place based and transit. The count is based on display faces, not flips. A digital billboard is 1 face and a static billboard is one face. We based […]
Jonathan Graviss on Managing Out of Home Leases
Last week out of home industry exec Jonathan Graviss talked about two out of home sales wins. Today he talks about managing out of home real estate and what makes a good digital billboard location. What have you learned about managing out of home real estate? In my journey managing […]
Billboard Insider’s 2024 list of the 20 biggest North American bulletin/poster companies
Billboard Insider compiled a list of the 20 biggest North American bulletin/poster companies. Some comments. This list includes only billboards and posters, not place-based or transit. The list is based on display faces not flips so a digital billboard is 1 face and a static billboard is one face. We […]
Vehicle Miles Continue to Rise
People continue to drive more which bodes well for roadside bulletins and posters. Here are the highlights from the FHWA December 2023 Traffic Volume Trends. Vehicle miles travelled increased by 2.2% in December 2023 versus December 2022. During December 2023 traffic rose in all areas of the country except the […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: JGI Outdoor
Company: JGI Outdoor Markets: Texas, Louisiana, New Mexico Address: 525 Park Grove, Katy Texas, 77450 Email: contractjgi@jgioutdoor.com Phone: 281-992-2828 JGI Outdoor is a privately held company which operates billboards in Texas. The company was started in 1994 by John P Gannon with the acquisition of forty billboards. Today the company has over 1,000 billboard faces […]
Chris Grosso wants to grow Intersection’s municipal media business
Company: Intersection Markets: Nationwide US Headquarters: 470 Park Ave South, 10th Floor, New York, NY. 10016 Phone: 212-644-6200 Email: hello@intersection.com Intersection operates a network of digital and static screens across multiple 15 urban markets in the US. The company has deployed smart kiosks around New York City and in Newark. The […]
Finding and keeping good people. What do you do?
A Billboard Insider reader posed this question: What do you do to find and keep good operations and real estate people? Some of our thoughts: Offer equity or a performance bonus. Offer equity or a performance bonus to the right person. If you have a small company and your general […]