Outdoor is trading at a higher multiple than most other forms of media. This chart from investment banker Mark Boidman’s presentation at this months’s FEPE convention titled OOH and M&A shows that public outdoor advertising companies are valued at an average of 11.7 times cashflow which is well above TV, […]
Author: billboardinsider
Pomona Voters Narrowly Reject Digital Billboards
The Daily Bulletin reports that Pomona voters have narrowly defeated a proposal to allow digital billboards. The measure was failing by a vote of 7,313 to 6,819. The measure would have allowed digital billboards at 10 city owned locations along I-57, I-60 and I-71. The boards would have generated $1 […]
American Outdoor Advertising
Company: American Outdoor Advertising Markets: San Diego, Las Vegas, Arizona. Headquarters: 1702 E Highland Ave, Suite 304, Phoeniz AZ 85016 Phone: 602-687-9220 American Outdoor advertising (www.americanoutdoor.net) operates billboards in San Diego, Las Vegas and Arizona. This company should not be confused with American Outdoor Advertising (www.americanoutdooradvertising.net) which operates billboards in […]
Billboards and Healthy Cities
Scenic Pittsburgh is opposing Lamar’s conversion of a Mount Washington sign into a billboard. Michael Dawida, Scenic Pittsburgh’s executive director had this quote in a recent newspaper article on the issue: “In today’s world, companies can go anywhere. They can set up headquarters anywhere. To get and keep the new […]
Venekamp joins Daktronics OOH sales.
Brookings, South Dakota (June 9, 2016) – The Daktronics Out of Home team is pleased to announce the transition of project manager, Brittany Venekamp. Venekamp into an OOH sales position. Brittany has been a part of our team for nearly 5 years and has held various influential roles over […]
State Regulators May Standardize Outdoor Advertising Software
Your state regulators may be changing the software they use to track your billboards. Equipment World reports that The American Association of Highway Transportation Officials (AASHTO) is adopting the Mississippi Department of Transportation’s control system for outdoor advertising on billboards which will allow the software to become the national standard […]
Mt Airy Schedules billboard rules hearing
The Mount Airy News reports that Mt Airy has scheduled a hearing June 16 to solicit input on proposed billboard restrictions. The city has proposed a new sign code which will include: A 1,000 foot distance between billboards. A 500 foot setback from residences. A maximum billboard height of 30 […]
Company of the Day: Ad-Trend Advertising
Company: Ad-Trend, Inc. Markets: Kansas City Headquarters: 14450 S US 71 Hwy, Kansas City, MO 64147 Phone: 816-283-0600 Ad-Trends owns a static billboard plant with 100 faces in Kansas City. David English is the company’s Sales and Operations manager. It is also a vinyl printer and provides giant inflatables, searchlights […]
Billboard Insider Interviews OAAA’s Ken Klein
Ken Klein is EVP, Government Affairs for OAAA, leading the US out of home industry’s outreach to government with a personal focus on Congress. A regular contributor to Billboard Insider, Ken was trained as a journalist; he worked for The Associated Press and a Gannett paper in Florida. Ken joined […]
Reliable Launches New Lighting Website
Insider wrote last week about the savings which you can achieve by installing energy efficient LED lights. Reliable Electric has launched a new website which contains everything you need to know about light design, coverage patterns and installation. A good resource if you are researching energy efficient lights along with the Irvin […]
