Marketingcharts.com has done a nice graph of the quarterly change in US outdoor revenues since 2012. You can see that US outdoor revenues have rebounded nicely in 2015 after a dip in 2014. We’ve reproduced the chart below. Click on the chart to read the entire Marketing Charts article. Paid […]
Author: billboardinsider
Company of the Day: Southeastern Displays
Company: Southeastern Displays Market: South Central Kentucky Headquarters: PO Box 990, Bowling Green, Kentucky 42102-0990 Phone: 270-781-8720 Email: info@southeasterndisplays.com Southeastern Displays offers billboard coverage in 20 cities in South Central Kentucky. The company has 30 sheets and bulletins. The company has a 50 year history. Paid Ad
44% ROI on Billboard Lights Retrofit
If you have a static billboard plant with old, inefficient lights you should consider upgrading to high efficiency LED lights. Insider achieved a 44% return on capital by replacing the old lights on a 14 by 48 static billboard with high efficiency Cree LED’s. Here’s the analysis. The 14 by […]
Company of the Day: Redfish Ads
Company: Redfish Outdoor Advertising Market: Tulsa Oklahoma Headquarters: PO Box 52275, Tulsa, OK 74152 Phone: 918-260-4235 Redfish ads was started in 2003 by Daxton Neal after a career in network TV stations, out of home ad agencies and privately owned outdoor companies. Redfish owns 8 static faces and 2 digital […]
Oceanside Moves Billboard Ban Forward
The Coast News reports that The Oceanside Planning Commission as approved some Coastal Zone Amendments which will ban billboards on city property. Oceanside adopted an ordinance to allow four digital billboards on city property in 2012. The city has changed its mind about going forward with the signs after complaints […]
Lamar Adds Three New Jersey Digital Boards
Lamar has announced the addition of three new digital billboards in New Jersey. New Digital Billboard on the New Jersey Turnpike This new digital billboard is located on the New Jersey Turnpike (I-95), just north of Exit 16E. It reaches commuters traveling to Northern New Jersey, as well as people […]
Sign Companies Speak Against Proposed Sussex Ordinance
“It’s disheartening. It’s hard to believe that a bunch of Republicans want more regulations and more government,” said working group member Lynn Rogers, a former councilman and owner of Rogers Sign Co. in Milton. “We don’t want to become the most over-regulated business in Sussex County.” Cape Gazette reports […]
JC Decaux founder dies.
Jean-Claude Decaux, founder of the outdoor and transit advertising company JCDecaux has died at age 78. Decaux handed control of the company to his son in 2000. JCDecaux operates 491,950 street furniture faces, 207,260 billboard faces, 379,060 transit faces and 41,470 airport faces in 56 countries. Paid Ad
Quakertown Considering Monument Sign & Digital Billboard
WFMZ reports that Catalyst Outdoor has proposed to construct a monument sign in Quakertown which would incorporate a digital billboard. The sign would be 40 feet by 23 feet. Quakertown is appointing a committee to look at the proposal. In March 2016 Catalyst proposed a digital monument sign to the […]
Are Clear Channel’s Orlando Assets Next For Lamar?
What’s next for Clear Channel Outdoor and Lamar? Insider has heard rumors that Lamar may be interested in Clear Channel’s Orlando/Ocala/Melbourne cluster. Makes sense for a couple reasons: Lamar bought Florida’s Beech Outdoor in April 2015 and the Clear Channel Florida assets would complement the Beech assets. Lamar has $890 […]
