Reuters reports that Netflix is paying $150 million for 35 Regency billboards along the sunset strip in Los Angeles. The transaction is expected to close later this month. PJ Solomon is advising Netflix and Moelis is advising Regency. The deal has been percolating since April when Netflix bid $300 million […]
Author: billboardinsider
Clear Channel Outdoor Continues to Fight Baltimore Billboard Tax
Clear Channel Outdoor continues to challenge Baltimore’s billboard tax as a violation of the First Amendment. In February, a Maryland Tax Court judge upheld Baltimore’s tax, rejecting Clear Channel’s constitutional claims. On June 29, Clear Channel filed a 35-page brief supporting its appeal to a Maryland circuit court. “The Tax […]
Nicklin on why you should be glad to be in out of home.
Insider listened to OAAA VP-Marketing Steve Nicklin’s agency presentation last week. Steve has given the presentation on the value of out of home to over 458 ad agencies. Steve showed this slide summarizing past and projected growth for out of home and other media. Steve’s comment was: “and […]
Lamar and Outfront outperform, CCO underperforms market in 2Q 2018
Lamar and OUTFRONT outperformed and Clear Channel underperformed the stock market for the 3 months ended June 2018. Take a look at this chart. Lamar and Outfront were up 7.4% and 4.3%, respectively for the three months ended June 2018 while the S&P 500 was up only 2.9% for the […]
Albuquerque Selects Clear Channel Digitals to Broadcast Emergency Alerts
June 28, 2018 New York, New York – Mayor Tim Keller and Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced that the City of Albuquerque has chosen Clear Channel Outdoor’s digital billboard network to display real-time emergency alerts throughout the metropolitan area. The new […]
Rate This Board By Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rating is provided by Greg […]
Company of the Day: Cuerden Signs
Company: Cuerden Sign Co Markets: Arkansas Headquarters: PO Box 187 Conway, AR 72032-0187 Phone: 501-329-6317 Email: cuerden@swbell.net Cuerden Sign Company was founded in 1920 by Henry Cuerden. The firm originally painted signs. Over time it entered the neon sign and billboard business. The firm is owned and operated by the Burton family. Jasper […]
Out of the Office: Choice Media Bocce Team
Ever play bocce? Brad Tooley of Choice Media says this: Part of our mission statement is to have fun. Occasionally we announce on the speaker for everyone to meet in the lobby for a quick game of bocce. So we have sales people, operations, bookkeepers, graphic artist, etc. that […]
Billboard Insider Classifieds June 30, 2018
“…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several […]
Landmark’s latest pitch.
Insider received a direct mail piece this week from Landmark Infrastructure emphasizing the ability to defer capital gains when selling a lease or easement. Here’s the pitch. A landlord can defer capital gains by (1) selling the easement to Landmark Infrastructrure and reinvesting the proceeds into other real estate, or […]























