Next time someone tells you that they’re against digital signs because they don’t want their city to become Las Vegas ask them if they’d like their city to become like Dayton. The National Center for Missing and Exploited Children sent out this tweet this week. A Dayton, Ohio teenager who […]
Company: TheTVTruck.com Markets: Pennsylvania, NJ, NY, DE Headquarters: King of Prussia, Pennsylvania Phone: 855-412-6466 Email: info@thetvtruck.com The TVTruck.com operates 3 mobile digital billboard Trucks in Pennsylvania, NJ, NY, and DE. Paul Catagnus and Jeff Cartwright are partners in the business. Insider talked to Jeff Cartwight. Jeff, how did you enter the […]
Two interesting regulatory stories in Detroit. Business Insider reports that SHoP is moving ahead with plans for an 800 foot tall tower with 1 million square feet of retail, office and residential space at the former site of the J.L. Hudson Company Department store on Farmer Street and Gatiot Avenue. […]
Did you know: Philadelphia has been called the “mural capital of the U.S.” It has over 2,000 outdoor murals. One of every six doctors in the U.S. received their training in Philadelphia. This week’s Geopath Market Spotlight focuses on the Philadelphia DMA. Infographics for the top DMAs and much more […]
Company: General Outdoor Market: California. Headquarters: 532 S. Hope Ave., Ontario, CA 91761 Phone: 909-983-4414 General Outdoor is a family-owned company which was founded in 1954. General Outdoor operates a network of 10 digital bulletins in San Bernadino and Reverside counties in California. Several of the signs are monument signs which also promote the […]
By Jennifer Sloane, Esq. Yesterday we discussed four musts for an out of home advertising letter of intent. But what happens if you receive two or more LOI’s that contain the same price. How do you determine which is a better deal? Over the past 20 years, I have seen […]
The Daily Journal reports that San Carlos, California is set to approve a lease at 815 American St with Clear Channel Outdoor to permit construction of a digital billboard. Key terms of the lease include: A 20 year term. An upfront payment of $100,000. Lease payments equal to 30% of […]
By Jennifer Sloane, Esq. You’ve worked hard for more years than you want to admit, trying to get to this very point… selling your out of home advertising assets. You put some feelers out, had a few Confidentiality Agreements signed, sent out a basic spreadsheet of your inventory, and low […]
If you read one article on Google and programmatic out of home make it Google as an Outdoor Ad Player. Google conducted some experiments distributing out of home ads in 2015 and is headed for another test now in Germany. The out of home national buying system in which every […]
Senator John S. McCain died Saturday. Plenty of billboards honoring his memory. Here are billboards from Lamar… and Clear Channel Outdoor… Here’s what Riley Outdoor’s Robert Moore posted on twitter. [wpforms id=”9787″] Paid Advertisement
