Author: billboardinsider

Where is SignBird This Month?

By John James, Founder, SignBird This month, SignBird has visited several states including New Mexico, Texas, Alabama, Tennessee, North Dakota, and Oklahoma, to name a few. The SignBird team visited all billboard faces and produced both approach and aerial drone photos along with producing and editing video proposals. We call this […]

What Billboard Insider Readers Think of a Covid Vaccine Mandate

Billboard Insider readers have strong feelings on whether an out of home company should mandate vaccinations for employees.  We had record-breaking participation in our covid vaccination poll.  Our readers voted against a covid mandate for out of home companies by an almost 3-1 margin. Here are the results of some […]

Company of the Day: Signs on the Move

Company: Signs on the Move Markets: Washington DC, Maryland Email: jeffreys@signsonthemove.com Phone: 301-245-7700 Signs on the move operates a mobile billboard fleet in Washington DC.  The company is owned by Steven Galkin and Brett Diamond.  The company uses Smart Cars which tow a 5 foot high 3 sided billboard. Jeffrey […]

Should Your OOH Company Mandate a Vaccine?

Insider hears rumors that one of the public out of home companies has told employees that they need to get a vaccine in the next two months of that they will be fired.  The Biden administration has proposed that companies over 100 employees must require covid vaccines or test unvaccinated […]

Link Media adds Riggs and McMillan

Link Media Outdoor is pleased to announce two new Account Executives that have joined this month: Pamela Riggs in Bluefield, WV and Eric McMillian in Roswell, GA. Pamela comes to Link with a wealth of media experience in Southern West Virginia.  She has worked with the newspaper for many years, […]

Company of the Day: Capital Outdoor

Company: Capital Outdoor Advertising Markets: Virginia and North Carolina Headquarters: 1528 Old US 264-A, Zebulon, NC  27597 Phone: 919-873-9020 Capital Outdoor Advertising operates a billboard plant based from their headquarters in  Zebulon, North Carolina.    The company has 800 faces in North Carolina and Virginia.  The company is an operator associate in the IBOUSA.  […]

What Form of OOH is Most Valuable?

Yesterday JCDecaux issued a press release announcing that Airport advertising delivers the highest perceived value and prestige compared to other advertising channels.  a survey of 6,000 consumers in China, France, Germany, UK and the USA found that airport advertising scored highest for perceived value and prestige. Indexed results for value […]

Call for Entries for 80th OBIE Awards

By the Out of Home Advertising Association of America Show us how your brand stands the test of time during the 80th OBIEs Call for Entries The OBIEs will return to a live audience in 2022 and we want your creatives to be part of it. Let the world see […]

More on OOH Employee Fraud

Billboard Insider wrote a post last week discussing how to protect your out of home company from employee fraud.  Readers of that post called our attention to some new employee frauds. An employee, who paid an out of home company’s power bills, slipped her personal power bills into the bundle […]

Jim Poage on Pending Covid Vaccination Rules

Last month the Biden administration proposed rules to require companies with more than 100 employees to mandate vaccines or require weekly covid testing.  The rules could impact two-thirds of private sector workers.  Billboard Insider talked with Formetco Safety Director Jim Poage  to get his insight on how this enforcement may […]