Author: billboardinsider

Reader Feedback on Geopath

Here are some reader comments on Independent Out of Home Companies Asking for Change at Geopath  and Geopath replies to the independents. Jack Sullivan says bring discrepancies to Geopath’s attention I agree 100% agree with Rob Peterson’s stand on the trustworthiness and “the good business sense” of Geopath. Do mistakes […]

Boomley sells Midland Texas Assets to Arrington Outdoor

September 9, 2025 – This is to announce the divestiture of outdoor advertising assets in the Midland-Odessa, Texas market from Boomley, LLC to Arrington Outdoor Advertising, LP. The seller, Boomley, LLC,, is a Puerto Rico based limited liability company headed by Alvaro Aranda. The buyer, Arrington Outdoor advertising LP, is […]

Company of the Day: DDI Media

Company:  DDI Media Markets:  Illinois, Indiana, Iowa, Missouri, Mississippi, Tennessee Headquarters:  8315 Drury Industrial Parkway, St Louis, MO  63114 Phone: 314-423-5040 DDI Media operates a billboard plant with more than 1,400 faces including 44 ditital faces  concentrated Illinois, Indiana, Missouri and Tennessee. The company has the largest digital billboard network in the […]

Flexcar and PJX Media run cheeky billboard campaign

BOSTON, September 8, 2025 — Flexcar, the first and only month-to-month car lease company, today announced the launch of a new billboard campaign in Boston, featuring messages designed to spotlight the flexibility and freedom of its offering. Flexcar partnered with PJX Media on the campaign’s placement, bringing the brand’s playful tone to life […]

Nick Brien Says Don’t Expect Much M&A from OUTFRONT in 2025

Here’s a summary of Nick Brien’s comments at the Citi 2025 Global Tech, Media and Telecom conference, analyzed and sponsored by SignValue. On his background I’ve been always in the media marketing industry, but always on the agency side. So some would say, I’m now the poacher turned gamekeeper. It’s […]

Independent Out of Home Companies Asking for Change at Geopath

A group of independent out of home operators is asking for change at Geopath.  Billboard Insider talked with one of the group’s members, Chris Tavlarides, to learn more.  Tavlarides is the co-founder of Capitol Outdoor, an independent out of home company with thousands of digital and static billboards and kiosks around the […]

Lamar Launches Pharma Initiative

Baton Rouge, LA – September 5, 2025 – Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced the launch of Health Connect, an Out of Home (OOH) advertising solution designed exclusively for the pharmaceutical industry. Health Connect combines data-driven audience targeting with advanced measurement capabilities […]

Company of the Day: Dakota Outdoor

Company:  Dakota Outdoor Advertising Markets:  North Dakota, Montana, Wyoming Address:  100 W. Apache St, Farmington, New Mexico. 87401 Email: accounting@dakota-outdoor.com Phone: 701-354-7880 Dakota outdoor advertising operates static and digital billboards in 30 communities in North Dakota, Montana and Wyoming and Nevada.  The company uses Daktronics digital billboards.  Mike Bushendorf is the company’s National Sales Manager.  […]

Billboard Insider’s Updated 2025 List of OOH Fabricators and Contractors

Several people asked us to add fabricators to Billboard Insider’s out of home contractors list.  We’ve added 8 out of home structure fabricators who are active nationwide to the top of the list, followed by out of home contractors and installers sorted by the state in which they are active. […]

Norris Outdoor Sells 52 Faces to OK Outdoor

Last week Norris Outdoor sold 52 billboards to OK Outdoor.  Billboard Insider talked with Norris Outdoor owner Jerod Norris about the sale and where he’d like to continue to expand. Jerod, you just sold 52 faces?  Yes, 52 faces. We worked hard on those assets. We wanted them to go to a reputable company […]