Company: Transformation Media Markets: New York, West Virginia, Ohio, Kentucky, Pennsylvania Headquarters: 1019 Route 519, Building #1, Eighty Four, PA 15330 Phone: 724-228-3469 Transformation Media has a plant with 275 total faces, including 6 digital faces across five states. Mark Gamble is the company’s vice president. Mark, how did you enter the outdoor business? […]
Private equity funds and family offices remain interested in out of home. Billboard Insider gets a steady stream of phone calls from investors looking to enter out of home. Private equity investors like out of home’s barriers to entry, low technology risk, digital billboard upside as well as the fact […]
The World Out of Home Organization has announced a high-powered ‘Sustainability in OOH’ panel for WOO’s first in-person MENA Forum, which will take place from February 15-17, 2023 (Wednesday – Friday) in Dubai UAE. The panel will comprise panel moderator Ben Milne, Global Head of OOH dentsu, Lenaic Pineau, JC […]
Company: Tri Outdoor Market: Lehigh Valley, PA Headquarters: 1749 Red Hawk Way, Bethlehem, PA 18015 Phone: 610-838-8870 Tri Outdoor operated an 18 face outdoor advertising plant in Lehigh Valley, PA. The company was sold to Lamar Advertising in 2022 The company has been in business in excess of 50 years and is owned by […]
A Billboard Insider reader asks: Is the idea of a rotating board not something that a lot of billboard companies do anymore? We are going through some transitions in our marketing and software and I have been surprised when talking to people in the industry that the rotating bulletin idea […]
This slide from the recent Solomon Partners Media and Entertainment Summit Presentation caught Billboard Insider’s eye. It shows that public out of home companies are trading at a 9-14 times current cashflow (2022 EBIDTA). Billboard Insider’s take: Lamar has the highest valuation multiple because it has the longest weighted […]
Does the photo you need cost more than the value it will cost to get it. That is a question FotoFetch has solved. We understand that you do not wish to hire a commercial photographer. You wish to buy a photo. Once you separate the two, you quickly understand that […]
Company: Trans-Ad Markets: Puerto Rico Address: San Juan, PR 00926 Email: transadpuertorico@gmail.com Phone: 787-766-2610 Trans Ad operates a transit advertising and airport advertising business in Puerto Rico. The company provides advertising at Luis Munoz Marin International Airport and AMA bus Advertising. [wpforms id=”9787″] Paid Advertisement
This week focus on new business development for the second quarter. Don’t waste valuable, limited sales time pursuing new business with too short of a sales cycle. It’s unfortunate that management (for their own purposes) sometimes wants reps to chase sales too close to the week that they are going […]
SALT LAKE CITY (January 2023) – YESCO, the 103-year-old company known for manufacturing and maintaining internationally recognizable signs as well as its robust outdoor media presence across the Mountain West, announces the retirement of Patrick O’Donnell, president, YESCO Outdoor Media. A 40-year veteran of out-of-home advertising who earned top industry […]
