OUTFRONT is spotlighting the New York City Marathon with innovative OOH and content campaigns. Utilizing their platform, Moments by OUTFRONT, they’ll be running two themed content campaigns: “Moments in Style” in partnership with PureWow/One37PM and “Moments in Food” in partnership with So Yummy. “Moments in Style” features tips and essential […]
Local is up but national and transit are down so OUTFRONT is treading water. That’s a summary of the OUTFRONT 3Q 23 earnings release, OUTFRONT 3Q 23 earnings presentation and conference call. Revenue increased by 0.2% to $455 million. Transit revenue was down 8.6%. Billboard revenues were up 2.6%. National […]
Rate This Ad allows a billboard designer to rate a billboard ad selected by Billboard Insider using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is from multi-OBIE finalist and former OBIE […]
Company: Dusty’s Outdoor Media Market(s): Illinois Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-59-DUSTY Dusty’s Outdoor Media operates a billboard plant with over 350 faces in Illinois. The company sold 200 faces in Tennessee and Indiana to Trailhead Media in 2021. Dusty’s is a member of the OAAI and an […]
“The operating environment remained choppy in Q3 with customers continuing to take a cautious approach to their campaigns particularly on the national side,” was how Sean Reilly opened the Lamar 3Q earnings conference call. Here are the results of the Lamar 3Q 23 earnings release, Lamar 3Q 23 10Q and […]
Company: Dusty’s Outdoor Media Market(s): Illinois Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-59-DUSTY Dusty’s Outdoor Media operates a billboard plant with over 350 faces in Illinois. The company sold 200 faces in Tennessee and Indiana to Trailhead Media in 2021. Dusty’s is a member of the OAAI and an […]
Out-of-home (OOH) media operators can now use inventory data stored in Apparatix software to service advertisers through DOmedia, where global brands and local advertisers contract over $1B of OOH ads each year. The integration will help Apparatix users increase sales to local and national advertisers. DOmedia began offering real-time OOH […]
Clear Channel Outdoor closed the sale of its business in France and retained investment bankers Moelis and Co and Deutsche Bank Securities to assist it in selling Europe North (e.g. UK and Scandinavia). It will also conduct a strategic review of the Latin American business (Mexico, Brazil, Chile, Peru), investor […]
MINNEAPOLIS—Oct. 31, 2023—AllOver, the nation’s leading provider of alternative out-of-home marketing and advertising, today announced the successful conclusion to its third quarter across its business lines. The strong performance was marked by the additions of several key customers and its acquisition of Pointsmith, a leading provider of campaign-centric promotional and […]
Company: Durden Outdoor Displays Markets: Alabama, Florida Headquarters: 5500 US Hwy 431 N, Dothan, AL 36303 Phone: 334-792-5056 Email: info@durdenoutdoor.com Durden Outdoor Displays operates a marketing network of over 1,000 billboards, posters and digital displays across Southern Alabama and Northern Florida. The company is an operator associate of the IBOUSA. Earl Durden formed Durden Outdoor […]
