A majority of Billboard Insider readers think an out of home sales manager shouldn’t have any accounts. Some readers said there are exceptions… An out of home sales manager has keep some accounts so you don’t forget what it’s like to deal with customers. An out of home executive saysI […]
NEW YORK, NY – January 9, 2024 – Today, global media agency Assembly announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home (DOOH) to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership […]
Company: Greensigns Market: Chicago Headquarters: 2700 S. River Road, Suite 203. Des Plaines, IL 60018 Phone: 312-624-8550 Email: info@greensignschicago.com Greensigns operates a network of digital and static billboards in the Chicago area. Joseph Mancino is CEO. Mancino was a guest on the Billboard Insider podcast in June 2o20. We caught up with him […]
A reader asks, “Should an out of home sales manager have an account list?” The pro’s of having a sales manager handle some accounts are that they are able to lead by example and it keeps them up to date on market conditions. The con’s of having a sales manager […]
With the New Year, better productivity is on everyone’s mind. Billboard Insider recently talked with SignDash’s Tracey Hess to learn how SignDash helps small and midsize out of home companies.. Tracey, what is SignDash? SignDash is a web-based billboard sales and inventory management tool that is tailored for small to […]
A reader asks how big a book should an out of home sales rep have? Billboard Insider put the question to out of home sales expert Kevin Gephart and he said this. Good question, I think it varies enormously. When I was at Clear Channel Minneapolis/Saint Paul, market rank 16, we […]
Company: Heffner Outdoor Advertising Markets: Pennsylvania Address: 112 Tor Cir, Gibsonia, PA. 15044 Phone: 724-935-3850 Heffner Outdoor Advertising specializes in billboards and bus shelter advertising in the Pittsburg, Pennsylvania metropolitan area. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” […]
Yesterday we ran a post about the rising cost of out of home property insurance and asked readers about their insurance arrangements. Here are the results. Approximately half (52%) of Billboard Insider readers insure some or all of their billboard plant against damage. Approximately one in five (21%) of our […]
Kevin Conlin of Autonomous Power Solutions tells Billboard Insider he is working on a solar powered hydration station. The station has advertising possibilities in that it can be wrapped or have a digital display or both. The system is in design prototype stage. Kevin would like your feedback on the […]
Company: HB Outdoor Market: Georgia Headquarters: 1775 Woodstock Rd, Suite 150 Roswell, GA 30075. Phone: 770-951-8222 Email: billyharvin11@gmail.com HB Outdoor operates forty-two faces in Georgia including a double sided trivision and double sided static in Winder, two-sided digital billboards in Buford and a double sided static billboard in Norcross. The company is run by Billy […]
