You heard the case against QR codes on roadside billboards in Rothfelder on Signs QR codes and Readers say QR codes a bad idea. Today Query Point Founder Steve Ray explains when QR codes make sense in out of home: We agree that QR’s should not be on billboards; In […]
Geopath is excited to share that Ali Broback, Chief Client Officer and Partner at ODN, has been elected Chairperson at its most recent Geopath Board of Directors meeting. As Chairperson, Broback, in coordination with the board, will support Geopath’s mission of providing trusted standardized OOH measurement to the advertising industry. […]
15 July 2025, London – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a new programmatic partnership with global media and entertainment company, Outernet London. Outernet is home to Europe’s largest and most advanced digital screens, complemented by state-of-the-art event venues and retail spaces. […]
Company: Burkett Media Market: Texas Address: P.O. Box 163266, Austin TX 78716 Phone: 512.787.2375 Email: info@burkettmedia.com Burkett Media was founded by Beau Burkett in 2003 while attending college. Burkett Media operates a billboard plant with 76 faces including 6 digital faces throughout Texas.In 2022 Burkett Media sold four Dallas digital […]
Lots of Billboard Insider readers agree with Richard Rothfelder that QR codes are a bad idea on roadside billboards… Attorney Marnie Cody says a QR code on a sign is an accident waiting to happen… I couldn’t agree more with Rothfelder’s comments this morning. A QR code on a sign […]
NEW YORK – July 14, 2025 – billups, the world’s largest independent out-of-home (OOH) agency, today announced the appointment of Scott Blair as Head of Client Development, North America. This strategic addition to the leadership team underscores billups’ commitment to advancing its client-centric approach and accelerating growth across the North American market. Blair, based […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Cameron Outdoor Markets: North Carolina Headquarters: 805 Trade Street NW Suite 101, Concord, NC 28017 Phone: 704-825-8679 Cameron Outdoor operates a digital billboard off I-85 less than half a mile from the city of Charlotte. The unit is 5 feet off the right of way and is the closest digital billboard to the […]
Bulletin Displays has developed better looking billboards and advertisers and customers approve. On Wednesday Billboard Insider wrote about how the company’s Landmark Message Centers highlight local landmarks and symbols. Today Bulletin Displays VP Sales Scott Rainey talks about the company’s Blueline Bulletins. What is a Blueline Bulletin? We showcased this […]
Here is Billboard Insider’s alphabetical list of 605 North American Out of home companies. Some comments. This list includes all out of home: billboards, mobile, place-based, street furniture, airport and transit. The list is based on display faces not flips so a digital billboard is one face and a […]
