Author: billboardinsider

New Tradition Expands in LA

Los Angeles, CA — This week, New Tradition Media significantly expanded its premium asset footprint in Los Angeles, partnering with Caruso to represent its Out-of-Home media portfolio, one of the most prominent networks in the country, and deliver access and connections to high profile audiences. A prolific real estate developer in […]

Dawn Del Mastro-Chruma Elected to Board of WORC/Family Center for Achievement

Dawn Del Mastro-Chruma has been elected the Chair of a New York non-profit with a $60 million annual budget and a 600 employee staff.  The non-profit serves developmentally disabled people including people with autism.  Dawn’s father Rick Del Mastro was committed to the organzation and Dawn has continued the commitment […]

Billboard Insider’s 2025 List of Bulletin/Poster Companies Ranked by Digital Faces

Last week we published a list of North American bulletin/poster companies ranked by total display faces.  Today we are publishing Billboard Insider’s 2025 list of 320 North American bulletin/poster companies ranked by digital faces.  Some comments This list includes only billboards and posters, not place-based or transit or mobile. The […]

Global Out of Home Spend Increased 10% to $46.2 Billion in 2024

Global OOH spend in 2024 reached $46.2bn (USD) and represented 4.8% of global ADEX – breaking through the $45bn barrier and up 10% on spend for 2023 –  OOH media globally has had its best year to date, and OOH spend is forecast to grow to $49.8bn USD in 2025 […]

Company of the Day: Brooks Outdoor

Company: Brooks Billboard Markets: Ohio, Michigan, Kentucky Headquarters:  PO Box 795, Perrysburg, OH  43552 Phone: 419-874-6400 Email:  BrooksWelker@yahoo.com Brooks Outdoor operates a plant with 150 billboard faces in Ohio, Michigan and Kentucky.   The compan’s market includes Toledo, I-75 south to Dayton and state routes in northwest Ohio. The company started in the sign […]

Street Media Wins Fort Collins, CO Transit Shelter Contract

FORT COLLINS, Colo., July 1, 2025 (SEND2PRESS NEWSWIRE) — Street Media Group, a leading out-of-home advertising provider in northern Colorado, has been awarded a multi-year contract with the City of Fort Collins, Colorado. The agreement allows Street Media Group to market and sell out-of-home advertising space on Transfort’s public transit […]

Greenpeace and Elvis Take to Billboards to Protest

Billboard Insider isn’t a Greenpeace fan, but we give the Greenpeace kudos for a creative billboard campaign.  London has seen an increase in arrests at protests for conspiracy to cause public nuisance.  To raise awareness and concern about the issue, Greenpeace ran – any guesses? – a billboard campaign saying […]

New Tradition Launches DOOH Platform with SNA in Miami

MIAMI—Out-of-home (OOH) media vendor New Tradition recently added a double-sided LED billboard along Florida State Road 112, selecting SNA Displays’ 10 mm EMPIRE™ Exterior LED video technology. Located approximately one mile from Miami International Airport, the digital billboard faces east and westbound traffic along the heavily trafficked thoroughfare that serves […]