Post Tagged with: "digital signs"

Be Prepared For Hurricane Season

Insider notes that June 1 to November 30 is officially hurricane season in the United States which makes this Daktronics article timely. By Daktronics OOH Advertising With summer starting to hit its stride, it’s easy to forget about some of the dangers summer presents to digital billboards. This is especially true for digital billboard owners in states where this time of the year also coincides with hurricanes. Digital billboards have become a key tool in delivering safety information to the […]

by billboardinsider· · 0 comments · Digital Signs

Andy McRae on Business Intelligence and Digital Billboard Programming

Andy McRae is General Manager at the digital signage software provider Dot2Dot Communications.  Last week McRae gave an OAAA sponsored talk on dynamic digital billboard programming.  McRae said companies are not incorporating enough business intelligence into digital sign programming.  Andy in your talk last week you said that out of home companies are incorporating time of day, social media, news, weather and sports feeds into their digital sign programming but that they aren’t doing as much with business intelligence even […]

by billboardinsider· · 0 comments · Digital Signs

Company of the Day: Green Signs

Company: Greensigns Market: Chicago Headquarters:  2700 S. River Road, Suite 203.  Des Plaines, IL  60018 Phone:  312-624-8550 Email: Greensigns operates a network of digital and static billboards in the Chicago area.  Joseph Mancino is CEO.  David Williams is President.    The company’s green commitment is demonstrated in three ways. The company purchases renewable energy in order to power its signs. The company also uses efficient Ad-tech FTX billboards to minimize power consumption. The sales department is virtually paperless. The […]

by billboardinsider· · Comments are Disabled · Digital Signs

Digital Billboard Hackers Strike in Argentina and UK

Hacking continues to make the news. The Mirror report that hackers streamed pornography after breaking into a billboard above an intersection in Buenos Aires. Plant Engineer reports that a digital screen was hacked in the Liverpool city center. A word to the wise.  Secure access to your digital signs.  Use complex user names and passwords.  Have a contingency plan to turn off your sign if it’s hacked. Paid Advertisement

by billboardinsider· · Comments are Disabled · Digital Signs

France Scares Jaywalkers With Interactive Billboards

France’s road safety agency is running a campaign using billboards that play screeching tires noises when pedestrians cross against the red light.  Here is a video showing how it works. Insider wants to know if you would run something like this in your market?   Paid Advertisement

by John Weller· · Comments are Disabled · Creative

Everett MA Looking At Digital Conversions

While Everett, MA has a 1991 sign ordinance in place preventing building of new billboards.  Existing boards can request a conversion or rebuild of a structure to the Zoning Board of Appeals.  With the advent of digital technology the city is considering what their response will be to an increasing number of digital conversion requests. The Everett Independent reports that the city’s first digital conversion was approved in 2015 and they now have two more requests to consider this week. A […]

by John Weller· · Comments are Disabled · Regulations

Watchfire Signs Unveils New FCC Emissions Guarantee

DANVILLE, IL–(Marketwired – May 15, 2017) – Following recent allegations of widespread and significant electromagnetic interference in the United States from imported digital signs and billboards, Danville, Ill.-based Watchfire Signs announced an FCC Emissions Guarantee for all its LED signs and digital billboards. The Watchfire FCC Emissions Guarantee states that any Watchfire product with a documented claim of electromagnetic interference will be remedied or the company will issue a refund to the buyer. “All sign models engineered and manufactured by […]

by John Weller· · Comments are Disabled · Digital Signs

Darrin Friskney on Digital Billboards and FCC Emmission Limits

Watchfire has published a white paper alleging that Asian manufactured LED signs and digital billboards are emitting electromagnetic interference at levels that dramatically surpass FCC limits.  Insider asked Watchfire Vice President Darrin Friskney about the issue. What are the FCC emission limits for digital signs and why are they important? LED signs generally fall under the emissions limits set forth in FCC Part 15 for Class A devices. When an LED sign exceeds emission levels, the electromagnetic noise the sign […]

by billboardinsider· · Comments are Disabled · Uncategorized

Vendor Profile: Fliphound

This is the fourth in a series of Billboard Insider profiles of the companies who are automating the out of home sales process.  We’ve previously written about Adsemble and Adquick, and ADstruc. Insider counts 10 North American companies that are trying to develop websites to facilitate buying and selling out of home advertising: ADstruc, AdSemble, Adquick, Broadsign, DoMedia, Fliphound, Kinetic, rVue, Vistar and Xaxis Places.   Company:  Fliphound, LLC Headquarters: 216 N Mosley St. #200, Wichita, KS  67202 Phone:  316-854-8668 Email: Fliphound operates […]

by billboardinsider· · Comments are Disabled · Digital Signs

Clear Channel pulls proposal in St. John’s County

Insider has previously reported on a proposed two year pilot program to test digital billboards in St. John’s County. reported yesterday that Clear Channel withdrew its bid for the digital billboards program along Interstate 95. The County Administrator indicated that Clear Channel determined it would be a “better strategy” to drop back, address the community’s concerns, refine its proposal and, perhaps, bring it back for consideration “at some point in the future yet to be determined.” County staff had recommended […]

by John Weller· · Comments are Disabled · Digital Signs