The OAAA Innovations Committee, a group of techie and digital-savvy executives dedicated to the advancement of OOH through ground-breaking technologies, met earlier this week in Washington, DC. The group convenes each summer to discuss the latest in OOH tech trends and evaluate OAAA’s role in promotion and standardization of relevant […]
Company: Driggers Outdoor Markets: Louisiana Headquarters: 1440 Goodwin Road, Ruston, LA 71270 Phone: 318-251-0244 Driggers Outdoor has over 100 sign locations in Louisiana stretching along I-20 as well as I-49 south from Shreveport. The company is an operator associate of the IBOUSA. Rodney Driggers is the company’s President. Rodney, how did you enter […]
Don’t let the best become the enemy of the good. That’s the lesson of Lamar versus County of Los Angeles which was decided on 5/8/18 Here are the facts. In 1967 the Los Angeles County Department of Public Works granted Lamar’s predecessor a permit to construct a billboard in unincorporated […]
KSLA reports that Choice Dynamic Media has filed a petition against Lubbock, TX over a subjective sign code. In April, Choice applied for 5 billboards in Lubbock and was turned down because: adding a billboard may increase traffic permitting a billboard would open the floodgates to undesirable businesses like night […]
Company: Dakota Outdoor Advertising Markets: North Dakota, Montana Headquarters: 418 E. Rosser Av, Suite 101, Bismark, ND 58501 Phone: 701-590-0992 Dakota outdoor advertising operates static and digital billboards in North Dakota and Eastern Montana. The company uses Daktronics digital billboards. The company’s markets include: Alexander, ND Bismark, ND Dickinson, ND Mandan, ND Minot, […]
Insider is running a series on one independent out of home company’s experience installing its first digital billboard. This article will talk about pre-permitting and vendor selection. Future articles will talk about the installation and post-install sales. Comstor Outdoor owns over 400 faces in Ohio and Indiana. The company is […]
Always on the look out for the latest out of home displays, OAAA President Nancy Fletcher and her husband Ron zip around Washington DC on a Vespa, including to church on Sundays.
OUTFRONT Media has partnered with the Washington Metropolitan Area Transit Authority (WMATA) Monumental Sports and Entertainment and the Washington Capitals to share highlights from Stanley Cup games (Washington Capitals vs. Las Vegas Golden Knights) with riders throughout the DC Metrorail system. The campaign is further evidence for how out-of-home, with […]
Rapid City Journal reports that the Rapid City Council voted 6-2 to permit Creative Outdoor Advertising to install and sell advertisements on in exchange for taking over the management and ownership of the benches. Here’s a summary of the contract terms: Creative supplies, installs and maintains 75 city transit benches. […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
