Business

MediaChoice Divests Louisiana Assets to McWhorter Media Group

Baton Rouge, Louisiana – McWhorter Media Group (“McWhorter”) announced today the acquisition of 281 Outdoor Advertising Displays from MediaChoice in Louisiana. The assets are centered in Baton Rouge, with coverage from Lafayette through Hammond. Drachman M&A Co. represented seller, MediaChoice, in the transaction. Terms of the deal were not disclosed. […]

New Bell Board Podcast Out Today

Neil Bell, host of The Bell Board Posdcast has a new show out this morning.  Neil and Becky Smith, Steward of Operations at Behind The Board talk abut their respective journey’s into OOH, Becky’s time at IBO, generational change in the industry and building something new. Here are a couple […]

Company of the Day – Paradise Digital Media

Company: Paradise Digital Media Headquarters: Houston, TX Top Markets: New York Los Angeles Chicago Dallas–Fort Worth Miami–Fort Lauderdale Las Vegas Telephone: 888-402-7446 Email: info@paradisebillboards.com Paradise Digital Media offers advertising solutions with digital trivia screens that captivate audiences in bars and restaurants. Their innovative technology provides a seamless way to engage […]

John Musick on Doing It Yourself

Billboard Insider is running an interview series with John Musick who has more than 50 years experience in the out of home business.  John has talked about getting into out of home,  building signs,  installing solar and writing leases.  Today he talks about what it’s like to run a do […]

Company of the Day: Park Outdoor

Company:  Park Outdoor Advertising Headquarters:  PO Box 4680, Ithaca, New York  14852-4680 Markets: New York, Pennsylvania. Phone: 607-257-1477 Email: rick.steele@parkoutdoor.com Park Outdoor operates a billboard plant with 1,500 billboards including 48 digital faces in upstate New York and northern Pennsylvania.  Park operates regional offices in Binghamton, Finger Lakes, Utica and Syracuse.  The company […]

Billboard Insider Classifieds June 27, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Order Your eBook of Our Guide to Leases, Easements and Real Estate!

Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]

Some OOH Thoughts on the World Cup

By Adam Shapiro, CEO & President at Ballyhoo Media The World Cup was supposed to be a generational event for our industry. While it’s been a good event, I’m not sure it’s lived up to the enormous expectations many had. Reports of lower than expected hotel occupancy, ticket sales, and […]