Business

How does your OOH company use AI?

Billboard Insider’s Dave Westburg will moderate an OAAA Independents Summit panel titled “Power Your Enterprise with AI on May 11, 2026 during the OOH 2026 Media Conference.  Billboard Insider and the OAAA are seeking input from independent OOH media companies to help develop the content.  We want to know how […]

OUTFRONT Partners with Adquick

  Today marks an important moment for AdQuick, and for the future of out-of-home advertising. We’re proud to announce an exclusive multi-year commercial partnership with OUTFRONT Media, one of the largest and most trusted IRL media companies in the United States. As part of this collaboration, OUTFRONT will license AdQuick’s […]

Company of the Day: Kentucky Outdoor

Company: Kentucky Outdoor Advertising Markets: Kentucky Address: 423 State Street, PO Box 917, Bowling Green, Kentucky. Phone: 270-842-6828 Kentucky Outdoor owns over 100 billboards in south central and western Kentucky.  David Sears is President.  Thomas Connelly is Vice President. Sears was named the 2017 small business person of the year by the Bowling Green Chamber of […]

Speakers announced for OAAA Independents Summit

The Out of Home Advertising Association of America (OAAA) today announced the return of the Independents Summit, kicking off the 2026 OOH Media Conference for its second year. Designed specifically for Independent OOH companies, the Summit brings together local and regional companies for a focused afternoon centered on growth, innovation, […]

New Speakers Added to 2026 OOH Media Conference

  Lamar’s Ross Reilly and Giant Spoon’s Ian Grody to share insights on brand growth, creative strategy, and the evolving role of OOH WASHINGTON, D.C. — February 24, 2026 — The Out of Home Advertising Association of America (OAAA) today announced additional speakers for the 2026 OOH Media Conference, taking […]

Company of the Day: Kennedy Outdoor

Company:  Kennedy Outdoor Markets: Ohio Address: 9327 Martinsburg Rd. St., Louisville, OH. 43071 Email: kennedyoutdoor9@gmail.com Phone: 740-258-7083 Kennedy Outdoor operates an out of home plant with 138 faces in Ohio.  The company was founded by Richard Kennedy in in 2013.  Billboard Insider talked with Kennedy. Richard, how did you get […]

Texperts on Billboard Legal Ads

University of Houston political science professor Brandon Rottinghaus and Texas Lawyer David Coale had a discussion on legal billboard advertising on the Texperts Podcast.  Some of the highlights. Legal advertising in Texas  Texas lawyer advertising is governed by rule 7 of the Texas disciplinary rules of professional conduct enforced by […]

Outdoor Advertising Needs People Metrics, Not Raw Device Counts

by David Strnad, Chief Product Officer, OOH, Ipsos Out-of-Home (OOH) is having a measurement moment, and frankly, it’s overdue. As advertisers rightfully demand the same accountability from OOH that they get from other channels, the market is flooded with aggressive narratives suggesting that more data points, specifically from sensors and […]

Company of the Day – Klein Outdoor

Company: Klein Outdoor Advertising Headquarters: 54 Broad Street, Suite L107, Red Bank New Jersey 07701 Market: New Jersey Phone: 732-450-0505 Email: davidklein@kleinoutdoor.com Klein Outdoor owns and operates one two-sided digital structure (20 X 50) in Madison New Jersey.  The Company has developed and sold over 40 other locations in New Jersey.  David […]