Business

Billboard Insider Classifieds May 2, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Order Your eBook of Our Guide to Leases, Easements and Real Estate!

Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]

Three predictions for the US Out of Home Industry

On last week’s Bell Board podcast Billboard Insider’s Dave Westburg made three predictions for the US out of home industry. Clear Channel goes public as a REIT within 5 years Let me make a prediction: Clear Channel Outdoor is going private in the Mubadala Capital transaction, and I predict it […]

Talon Adds New North American Head of Effectiveness

The tightening link between media investment and measurable business outcomes is driving agencies to better demonstrate impactful results for its clients’ out-of-home investments. Talon’s new head of effectiveness role is a story about where OOH is going – toward unified global standards, deeper analytics and a more accountable future for […]

Company of the Day: Media Choice

Company:  Media Choice Market:  Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice owns and operates a billboard plant with 1,687 faces including 71 digital faces in Central, South and East Texas as well as faces in Arkansas, Oklahoma, and the Chicago DMA. The […]

Brian Cone on Getting into the Out-of-Home Advertising Insurance Business

Vendor: The Cone Company Products: Out-of-home insurance (general liability/umbrella, property/inland marine, advertising/media liability, cyber, directors and officers, key exec and buy-sell life products) Address: 4121 Carmichael Rd. Suite 502, Montgomery, AL 36106 Email: bcone@theconeco.com Phone: 334-272-4791 Brian Cone grew up in the insurance business—literally. He spent summers working at his […]

Spotzi Expands Products

AMSTERDAM, the Netherlands – April 29, 2026 – Spotzi, a provider of location intelligence and Out-of-Home (OOH) planning tools, today announced that its real-world audience segments — previously only available in OOH-focused programmatic environments — can now also be activated within leading online DSPs. This expansion enables advertisers to use […]

Company of the Day – MH Outdoor

Company: MH Outdoor Media, LLC Headquarters: 11750 Katy Freeway Suite 1300 Houston, Texas 77079 Markets: Alabama, Texas, Tennessee, Louisiana, and Florida Phone: 855-220-0423 Email: mhenderson@machaik.com MH Outdoor Media, LLC is a member of the Mac Haik family of companies, founded in July 2011 in Houston, Texas.  Marshall Henderson is the […]

Using AI in Out of Home

Billboard Insider’s Dave Westburg was a guest on the Bell Board Podcast last week.  Here’s part of the conversation where Bell Board podcast host Neil Bell and Dave discuss how they are using AI in the out of home business: Are you using AI to run your business? I’ve been […]