Author: John Weller

SignValue’s OUTFRONT Media at a Glance – Q4 Overview

SignValue has prepared the following analysis of OUTFRONT Media’s 4th Quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we […]

Lindmark Steel on an Unusual Rebuild

Insider reached out to Jason Mallory, General Manager of Lindmark Steel on a recent rebuild project. Jason, I hear you recently had an unusual rebuild project?  Yes, we recently rebuilt a pair of I- Beam structures for Lindmark Billboards, that were damaged by a severe downburst that hit Wichita Falls, […]

Company of the Day – LightPoint Impressions

Company: Lightpoint Impressions, LLC Markets: Oklahoma, Texas Address: Charlottesville, VA Phone: 214-348-4317 LightPoint Impressions operates a 14 by 48 trivision in Oklahoma City, Oklahoma and a 14 by 48 trivision in El Paso, Texas. Chris Kopf and Don Woodsmall are the firm’s principals according to LinkedIn.   To receive a […]

SignValue’s Lamar Advertising at a Glance – 2023 Q4 Overview

SignValue has prepared the following analysis of Lamar Advertising’s 4th quarter 2023 financials.   If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we don’t […]

IBOUSA From the Perspective of a Billboard Lawyer

I’m not as avid of a Billboard Insider contributor as my father and law partner, Richard Rothfelder, so one of my favorite post-IBO conference, flight-back pastimes is to jot down my takeaways from the preceding conference. Becky Smith, Chris Cowlbeck, and the IBO team continue to outdo themselves with their […]

Billboard Insider Classifieds April 6, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

West Virginia Hit Hard By Storms

West Virginia Gov. Jim Justice placed four counties under a state of emergency Tuesday afternoon just hours after a major line of storms moved through packing 80 and 90 mph winds knocking out power to more than a quarter of Appalachian Power customers in central and Southern West Virginia. Insider […]

OOH Sales: What Can the Farmer Teach Us About Selling?

Farmers most likely know little about the process for developing OOH selling opportunities. But, they do know quite a bit about the process for developing (growing) crops. And, the lessons we learn from the farmer can help us “grow” our OOH books of business. Let’s look at the farmer’s growing […]

Bluebolt Outdoor Installs Solar-Powered Benches

April 02, 2024 08:00 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Bluebolt Outdoor LLC, a division of Blue Outdoor, in collaboration with California State University – Dominguez Hills and its sustainability unit has installed solar-powered benches on campus. Provided to the university at no cost, the benches offer students, faculty, and […]

Company of the Day – Las Vegas Billboards

Company: Las Vegas Billboards Headquarters: 6233 Dean Martin Dr. Las Vegas, NV 89118 Market: Nevada Phone:  (702) 837-7822 Email: info@lasvegasbillboards.com Las Vegas Billboards is a second-generation, family-owned and operated company with decades of experience. The Harris family has been proud to serve the Las Vegas area for over 35 years. Dave […]