Billionaire investor Mark Walter is under DOJ investigation for not disclosing certain loans his insurance companies has made to other companies he controls. Here’s a review of the situation, sponsored and analyzed by SignValue. Insurance companies are allowed to lend to affiliates so long as those loans are disclosed. The […]
A media buyer running paid social sees results before the campaign ends. The numbers arrive in one place, in one format, updated continuously, with a clear line from spend to outcome. Nobody has to build anything. A buyer running out of home across six markets gets something else entirely. Six […]
Billboard Insider talked with Rick Newcomer, SVP of Sales at Tyler Outdoor Advertising about a new self-promo campaign Tyler is running. What’s the program? We decided to embrace the “Kinda Chic” social media trend and created a campaign around it. Where did the idea come from? The creative was developed […]
Here are the financial results for Link Media Outdoor for the second quarter of 2026 sponsored and analyzed by SignValue. The numbers come from the Boston Omaha 2Q 2026 10Q and investor presentation. Billboard revenues increased 3% to $11.7 million during the second quarter of 2026 due to increases […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Roger Budd Billboards Markets: Georgia Address: 2907 N Patterson St, Valdosta, Georgia 31602 Email: info@rogerbudd.com Phone: 229-2440-3300 Roger Budd Company operates a real estate business which includes a billboard plant which has 78 faces including 7 digital faces in Georgia. To receive a free morning newsletter with […]
On this week’s Bell Board Podcast Trailhead Media CEO John Murrow talks about the pros and cons of having an equity fund as a business partner. Trailhead Media is backed by Viking Global Investors. What’s Viking like as a partner? Having Viking is a partner has been really good for […]
Yesterday we quoted Trailhead Media CEO John Murrow as saying “I never understood that a South facing digital doesn’t last as long as a north facing digital. A reader asks: Are the south vs north facing differences because of wind, sun, both or something else? South facing digital billboards in […]
By Kegerreis Outdoor Advertising Rebecca Bowling joined Kegerreis in 2011 as Eastern Region Sales Manager, bringing valuable experience in outdoor advertising and establishing herself as an integral member of the team. Today, she oversees a significantly larger territory and serves a diverse portfolio of clients, from local bus shelter campaigns […]
Company: Robinson Outdoor Headquarters: 50 Robinson Industrial Dr., Perryville, MO 63775 Market: Missouri, Kentucky, Iowa & Illinois Phone: (573) 768-8100 Email: info@robinsonoutdoorllc.com In 1989, founder and CEO Ed Robinson started his first billboard company, Robinson Displays. After over 15 years of success, he sold his business to Lamar Advertising and focused his efforts elsewhere. […]
