Some humor for Friday. Two months ago, Billboard Insider complained about people using AI to create low-quality spam email. And that post resulted in, guess what, AI-sourced spam promising to remove low-quality AI-sourced spam! Think carefully before you use AI to produce your marketing emails. Sort of right can go […]
HAMILTON, Bermuda, Aug. 12, 2026 /PRNewswire/ — PATRÓN® Tequila, the world’s number one super-premium tequila*, today unveiled a bold new campaign inviting drinkers to ask a simple question: what’s actually in your tequila? For PATRÓN, the answer has always been the same: 100% Weber Blue Agave, water, and yeast. No […]
Company: Saben Outdoor Market: Georgia Headquarters: 1380 Collinsworth Rd, Palmetto, GA. 30268 Phone: 770-463-4158 Email: rentabillboard@sabenllc.com Saben Outdoor is a small, family-owned firm that owns static and digital billboards in the Atlanta area. Many of the billboards are along I-85 south of Atlanta and I-20 west of Atlanta. The company also provides management […]
US out of home revenues grew much faster than inflation or the economy during the second quarter of 2026. Out of home revenues increased 10.7% versus 7.9% growth for the US nominal GDP and 3.8% inflation. The strong out of home numbers are caused by a rebound in transit and […]
We’ve been running some examples of creative self-promo billboards. Gila River Outdoor’s Mary Ellen (“Mel”) Pap runs her picture as a self promo on her signs. We talked with her to learn more Mel, how did you get into out of home advertising. My background includes all forms of […]
NEW YORK – August 18, 2026 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home (OOH) advertising, has announced the initial speaker lineup for the 14th annual Video Everywhere Summit, set for October 13, 2026, at Pier 60 at Chelsea Piers in New York City. This […]
Yesterday Billboard Insider reported that the DOJ is investigating certain transactions involving insurance companies owned by Mark Walter, the owner of TWG Global. TWG Global is a partner in the pending buyout of Clear Channel Outdoor. The Wall St Journal ran an additional story today which included this: The recent […]
Brands are increasing their OOH investment driving ad spend up 10.7% in the second quarter of 2026 to $3.16 billion, and the strong quarter pushed year-to-date OOH revenue growth to 9.2% in 2Q 2026 The growth was broad-based, with digital OOH, technology and AI advertisers, financial services and major live […]
18 August 2026: Veridooh, the award-winning global leader in independent out-of-home (OOH) verification, has appointed David Bell to its Advisory Council to work closely with the Co-Founders and Co-CEOs, Mo Moubayed and Jeremy Yang. The appointment brings one of advertising’s most respected leaders into Veridooh as the company continues to […]
Company: Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, TN 38501 Phone: 931-528-8100 Roland Digital Media operates a a plant of over 450 billboard faces including 41 digital billboards in Middle Tennessee. In addition the company has a brand consulting and website design business (you can tell because the company’s […]
