Yesterday, the OAAA announced that first quarter 2023 US out of home revenues were up 1%.  But there’s lots of variation in individual company out of home sales during the first quarter of 2023 to judge from a Billboard Insider’s readers poll.  We asked our readers how their out of home company did during the first quarter of 2023.  28% of Billboard Insider readers said revenue grew more than 10%.  19% of Billboard Insider readers said revenue grew 5-10%.  25% of Billboard Insider readers said revenue grew 0-5%.  28% of Billboard Insider readers said revenue declined.  We suspect that roadside billboard plants and plants with lots of new construction have been increasing.  Mobile billboards and billboard plants which rely on national advertising have probably been declining.  Here are the poll results.

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