SAN FRANCISCO, CA – June 10, 2026 – Trillboards, the specialized programmatic Digital Out-of-Home (pDOOH) ad network powered by advanced Edge AI, today announced its official platform integration with One Tech Group’s SSP1, one of the premier, dedicated Digital Out-of-Home Supply-Side Platforms (SSP) in the world.
Through this integration, Trillboards’ rapidly scaling footprint active screens across the United States and Europe is now fully live and accessible to national and international programmatic media buyers. Born out of the Google SF incubator, Trillboards specializes in high-dwell-time indoor environments—capturing a highly coveted “long tail” of indoor screen inventory.
By utilizing proprietary On-Device Audience Sensing and privacy-first Federated Learning APIs, Trillboards turns traditional digital signage into a premium, data-driven “Business CTV” environment. Through the DSPs (Demand-Side Platform) connected to SSP1, advertisers can now programmatically bid on verified real-world engagement, dwell time, and contextual audience data vectors natively generated at the screen level.
“Integrating with One Tech Group’s SSP1 is a major milestone, not just for Trillboards, but for the broader programmatic marketplace,” said Joel Martin, Co-Founder and Chief Revenue Officer of Trillboards. “Trillboards brings an entirely unique subset of venue inventory, deep real-time analytics, and high-dwell-time Business CTV content that simply isn’t available on other traditional SSPs. This partnership expands the horizons for DSPs and media agencies, allowing them to finally capture highly localized, contextually relevant consumers with programmatic precision and defensible measurement confidence.”
Beyond delivering value to advertisers, the partnership solidifies Trillboards’ mission to revolutionize how brick-and-mortar locations operate their screens.
“Trillboards offers incredible value to small business owners thanks to our unique offering of a free CMS, free MDM, and free premium content from YouTube Premium, FAST Channels, and Twitch+, creating the best solution for any type of retail environment,” Martin added. “From doctor waiting rooms needing to cut cable costs, to coffee shops wanting cool music to entertain guests, to restaurants looking to eliminate the monthly burden of digital signage software fees—with Trillboards, we not only save them money, but through our integration with One Tech Group, we actually make them money.”
One Tech Group’s SSP1 is globally recognized for its robust OpenRTB architecture, custom programmatic monetization engines, and transparent marketplace yield management for premium DOOH publishers. The partnership bridges the gap between major global DSPs and Trillboards’ fast-growing, premium content-driven network loops.
Daniel Siegmund, Founder and Managing Director of One Tech Group adds: “Programmatic advertising has become one of the key drivers of growth in the digital out-of-home sector. We are therefore delighted to partner with Trillboards. By seamlessly integrating data and technology through our platform, we provide targetable access to Trillboard’s unique inventory. This partnership reflects our commitment to driving innovation and unlocking greater value for both advertisers and publishers.”
The technical integration is complete and fully live. Global omnichannel agencies, trading desks, and independent buyers connected to SSP1 can immediately begin target-planning, purchasing, and measuring dynamic video campaigns across the Trillboards network.
About Trillboards Born out of the Google SF incubator, Trillboards is a specialized pDOOH Ad Network that equips screen publishers with a free CMS, mobile device management, and premium Business CTV content loops (including FAST channels tailored to high-dwell-time venue verticals). Utilizing groundbreaking Edge AI, Federated Learning, and On-Device Audience Sensing, Trillboards provides advertisers with transparent, third-party verified impression reporting and precise, privacy-first audience data vectors. For more information, visit trillboards.com.
Learn more at https://www.Trillboards.com
Contact: Joel Martin – Joel@Trillboards.com
About One Tech Group (SSP1) One Tech Group is one of Europe’s leading independent technology companies, providing solutions in the areas of programmatic advertising, ad serving, data activation and inventory management. The company unites all technical solutions and products within a single, integrated platform designed for Digital Out-of-Home (DOOH), In-Store Retail Media, Out-of-Home (OoH) and Audio. Its integrated Supply-Side Platform, SSP1, enables seamless programmatic buying and selling of media inventory, offering direct access to the programmatic advertising market. With products such as ADSERVER1, a central ad server for managing all media campaigns; DMP1, a data management solution for activating first- and third-party data; and NMS1, an integrated inventory and sales management solution, One Tech Group provides a unique advertising platform for publishers.
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